{"id":73,"date":"2013-01-23T17:36:09","date_gmt":"2013-01-23T17:36:09","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=73"},"modified":"2018-10-29T06:24:52","modified_gmt":"2018-10-29T06:24:52","slug":"guest-post-should-each-franchise-have-its-own-social-media-strategy","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/vi\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","title":{"rendered":"B\u00e0i c\u1ee7a kh\u00e1ch: M\u1ed7i B\u00ean nh\u01b0\u1ee3ng quy\u1ec1n c\u00f3 n\u00ean c\u00f3 chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i ri\u00eang kh\u00f4ng?"},"content":{"rendered":"<p><b>M\u1ed7i b\u00ean nh\u01b0\u1ee3ng quy\u1ec1n c\u00f3 n\u00ean c\u00f3 chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i ri\u00eang kh\u00f4ng?<\/b><\/p>\n<p>S\u1edf h\u1eefu nh\u01b0\u1ee3ng quy\u1ec1n c\u00f3 th\u1ec3 kh\u00f3 kh\u0103n v\u00ec b\u1ea1n c\u00f3 c\u00e1c \u0111\u1ecba \u0111i\u1ec3m kh\u00e1c nhau \u0111\u1ec3 qu\u1ea3n l\u00fd, m\u1ed9t s\u1ed1 nh\u00f3m c\u00f4ng nh\u00e2n kh\u00e1c nhau \u0111\u1ec3 \u0111\u00e0o t\u1ea1o v\u00e0 duy tr\u00ec<a href=\"https:\/\/blog.flipbuilder.com\/vi\/2013\/01\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/guestpost1image1\/\" rel=\"attachment wp-att-74\"><img decoding=\"async\" class=\"alignright size-full wp-image-74\" alt=\"Guestpost1image1\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\" width=\"232\" height=\"192\" \/><\/a>? t\u0103ng t\u1ed1c v\u00e0 nhi\u1ec1u nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ec1u c\u1ed1 g\u1eafng l\u00e0m vi\u1ec7c c\u00f9ng nhau v\u00e0 c\u1ea3i thi\u1ec7n c\u00f4ng ty. Tuy nhi\u00ean, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u00e3 t\u0103ng th\u00eam m\u1ed9t m\u1ee9c \u0111\u1ed9 chi\u00eam nghi\u1ec7m m\u1edbi cho nh\u1eefng ng\u01b0\u1eddi s\u1edf h\u1eefu m\u1ed9t c\u00f4ng ty v\u1edbi nhi\u1ec1u chi nh\u00e1nh kh\u00e1c nhau. B\u1ea1n kh\u00f4ng th\u1ec3 kh\u00f4ng t\u1ef1 h\u1ecfi m\u00ecnh: T\u00f4i c\u00f3 n\u00ean t\u1ea1o chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0 qu\u1ea3n l\u00fd truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i cho t\u1ea5t c\u1ea3 c\u00e1c nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i hay t\u00f4i n\u00ean giao vi\u1ec7c n\u00e0y cho t\u1eebng c\u00f4ng ty \u0111\u1ecba ph\u01b0\u01a1ng?<!--more--><\/p>\n<p>C\u00e2u h\u1ecfi kh\u00f3 v\u00ec qu\u1ea3ng b\u00e1 tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i kh\u00f4ng ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 tweet ra n\u1ed9i dung. Khi b\u1ea1n l\u00e0m vi\u1ec7c v\u1edbi m\u1ed9t s\u1ed1 nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i kh\u00e1c nhau, b\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh ai s\u1ebd ph\u00e1t tri\u1ec3n c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, ai s\u1ebd thi\u1ebft k\u1ebf c\u00e1c trang, ai s\u1ebd \u0111\u0103ng n\u1ed9i dung v\u00e0 ai s\u1ebd \u0111o l\u01b0\u1eddng s\u1ef1 th\u00e0nh c\u00f4ng v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u thu th\u1eadp \u0111\u01b0\u1ee3c t\u1eeb vi\u1ec7c qu\u1ea3ng b\u00e1 tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. Cu\u1ed1i c\u00f9ng, n\u00f3 th\u1ef1c s\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o lo\u1ea1i h\u00ecnh nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i m\u00e0 b\u1ea1n s\u1edf h\u1eefu.<\/p>\n<p><b>Khi n\u00e0o m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p ti\u1ebfp c\u1eadn t\u1eadp trung l\u00e0 t\u1ed1t nh\u1ea5t<\/b><\/p>\n<p>C\u00e1ch ti\u1ebfp c\u1eadn t\u1eadp trung ch\u1ec9 \u0111\u01a1n gi\u1ea3n l\u00e0 b\u1ea1n s\u1ebd c\u00f3 m\u1ed9t t\u00e0i kho\u1ea3n x\u00e3 h\u1ed9i tr\u00ean m\u1ed7i k\u00eanh x\u00e3 h\u1ed9i \u2014 Facebook, Twitter, Google+, LinkedIn \u2014 cho to\u00e0n b\u1ed9 nh\u01b0\u1ee3ng quy\u1ec1n. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 gi\u00e1m \u0111\u1ed1c chi nh\u00e1nh qu\u1ed1c gia ch\u1ecbu tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd ho\u1eb7c thu\u00ea ng\u01b0\u1eddi qu\u1ea3n l\u00fd c\u00e1c t\u00e0i kho\u1ea3n n\u00e0y. \u0110i\u1ec1u n\u00e0y gi\u00fap gi\u1eef cho m\u1ecdi th\u1ee9 nh\u1ea5t qu\u00e1n v\u00e0 duy tr\u00ec danh ti\u1ebfng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u. M\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p \u0111\u00e2y l\u00e0 chi\u1ebfn l\u01b0\u1ee3c t\u1ed1t nh\u1ea5t bao g\u1ed3m:<\/p>\n<ul>\n<li><b>Kh\u00e1ch h\u00e0ng kh\u00f4ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i. <\/b>B\u1ea1n s\u1ebd mu\u1ed1n ph\u00e2n t\u00edch n\u01a1i ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm th\u00f4ng tin. C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 bi\u1ebfn \u0111i\u1ec1u n\u00e0y th\u00e0nh hi\u1ec7n th\u1ef1c l\u00e0 h\u1ecfi. Y\u00eau c\u1ea7u t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ecba \u0111i\u1ec3m c\u1ee7a b\u1ea1n h\u1ecfi kh\u00e1ch h\u00e0ng xem h\u1ecd c\u00f3 s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i \u0111\u1ec3 t\u00ecm ki\u1ebfm th\u00f4ng tin hay kh\u00f4ng (b\u1ea5t k\u1ef3 th\u00f4ng tin n\u00e0o, kh\u00f4ng nh\u1ea5t thi\u1ebft l\u00e0 v\u1ec1 c\u00f4ng ty c\u1ee7a b\u1ea1n). N\u1ebfu kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n d\u01b0\u1eddng nh\u01b0 kh\u00f4ng quan t\u00e2m, c\u00f3 l\u1ebd d\u1ec5 nh\u1ea5t v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed nh\u1ea5t l\u00e0 c\u00f3 m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn th\u1ed1ng nh\u1ea5t thay v\u00ec nh\u1eafm m\u1ee5c ti\u00eau nh\u1eefng kh\u00e1ch h\u00e0ng c\u1ee5 th\u1ec3 trong c\u00e1c khu v\u1ef1c c\u1ee5 th\u1ec3, nh\u1eefng ng\u01b0\u1eddi kh\u00f4ng s\u1eed d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i ngay t\u1eeb \u0111\u1ea7u.<\/li>\n<li><b>N\u1ebfu doanh nghi\u1ec7p c\u1ee7a b\u1ea1n x\u1eed l\u00fd th\u00f4ng tin b\u00ed m\u1eadt.<\/b> \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i xem x\u00e9t nh\u1eefng g\u00ec doanh nghi\u1ec7p c\u1ee7a b\u1ea1n th\u1ef1c s\u1ef1 l\u00e0m. C\u00e1c ng\u00e0nh nh\u01b0 ng\u00e0nh y t\u1ebf ph\u1ea3i c\u1ef1c k\u1ef3 c\u1ea9n th\u1eadn khi chia s\u1ebb th\u00f4ng tin v\u1edbi c\u00f4ng ch\u00fang. Truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 m\u1ed9t lo\u1ea1i h\u00ecnh ti\u1ebfp th\u1ecb \u0111\u1ebfn v\u1edbi c\u00f4ng ch\u00fang ngay l\u1eadp t\u1ee9c v\u00e0 \u0111\u01b0\u1ee3c h\u00e0ng ngh\u00ecn ng\u01b0\u1eddi nh\u00ecn th\u1ea5y tr\u01b0\u1edbc khi b\u1ea1n c\u00f3 c\u01a1 h\u1ed9i nh\u1eadn ra m\u00ecnh \u0111\u00e3 m\u1eafc sai l\u1ea7m. N\u1ebfu c\u00f3 b\u1ea5t k\u1ef3 kh\u1ea3 n\u0103ng n\u00e0o b\u1ea1n c\u00f3 th\u1ec3 g\u1eb7p r\u1eafc r\u1ed1i ph\u00e1p l\u00fd v\u00ec \u0111i\u1ec1u g\u00ec \u0111\u00f3 b\u1ea1n n\u00f3i, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 kh\u00f4ng \u0111\u01b0a ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i v\u00e0o tay c\u00e1c chi nh\u00e1nh \u0111\u1ecba ph\u01b0\u01a1ng c\u1ee7a b\u1ea1n.<\/li>\n<li><b>N\u1ebfu b\u1ea1n mu\u1ed1n m\u1ed9t c\u00e1i g\u00ec \u0111\u00f3 hi\u1ec7u qu\u1ea3 h\u01a1n v\u1ec1 chi ph\u00ed. <\/b>M\u1ed9t ph\u1ea7n c\u1ee7a vi\u1ec7c cho ph\u00e9p ng\u01b0\u1eddi qu\u1ea3n l\u00fd nh\u01b0\u1ee3ng quy\u1ec1n ki\u1ec3m so\u00e1t ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 \u0111\u00e0o t\u1ea1o v\u00e0 \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 t\u1ed1n k\u00e9m th\u1eddi gian v\u00e0 ti\u1ec1n b\u1ea1c. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 b\u1ea1n ph\u1ea3i t\u1ea1o m\u1ed9t s\u1ed5 tay \u0111\u00e0o t\u1ea1o \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c v\u00e0 trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, vi\u1ec7c thu\u00ea m\u1ed9t ng\u01b0\u1eddi n\u00e0o \u0111\u00f3 \u0111\u1ec3 d\u1ea1y cho nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n v\u1ec1 c\u00e1ch ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng ti\u1ebfp c\u1eadn l\u00e0 r\u1ea5t h\u1ee3p l\u00fd. T\u1ea5t c\u1ea3 \u0111i\u1ec1u n\u00e0y \u0111\u1ec1u t\u1ed1n m\u1ed9t xu kh\u00e1 l\u1edbn, v\u00ec v\u1eady n\u1ebfu b\u1ea1n \u0111ang t\u00ecm c\u00e1ch ti\u1ebft ki\u1ec7m ti\u1ec1n th\u00ec t\u1ed1t nh\u1ea5t l\u00e0 n\u00ean c\u00f3 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p t\u1eadp trung (\u00edt nh\u1ea5t l\u00e0 l\u00fac \u0111\u1ea7u).<\/li>\n<\/ul>\n<p>\u0110i\u1ec1u quan tr\u1ecdng l\u00e0 nh\u1eadn ra r\u1eb1ng vi\u1ec7c \u0111\u01b0a m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0o tay chi nh\u00e1nh qu\u1ed1c gia kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 m\u1ecdi th\u1ee9 s\u1ebd d\u1ec5 qu\u1ea3n l\u00fd h\u01a1n. \u0110\u00f3 c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn an to\u00e0n h\u01a1n, nh\u01b0ng b\u1ea1n v\u1eabn c\u00f3 th\u1ec3 c\u1ea7n thu\u00ea m\u1ed9t nh\u00f3m \u0111\u1ec3 gi\u1eef m\u1ecdi th\u1ee9 theo tr\u1eadt t\u1ef1.<\/p>\n<p><b>Khi n\u00e0o ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00ean \u0111\u01b0\u1ee3c giao cho c\u00e1c chi nh\u00e1nh \u0111\u1ecba ph\u01b0\u01a1ng<\/b><\/p>\n<p>C\u00e1ch ti\u1ebfp c\u1eadn n\u00e0y l\u00fac \u0111\u1ea7u c\u00f3 th\u1ec3 r\u1ee7i ro h\u01a1n m\u1ed9t ch\u00fat, nh\u01b0ng khi b\u1ea1n n\u00f3i chuy\u1ec7n v\u1edbi t\u1ea5t c\u1ea3 c\u00e1c v\u1ecb tr\u00ed c\u1ee7a m\u00ecnh v\u00e0 \u0111\u1ea3m b\u1ea3o r\u1eb1ng m\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u \u1edf tr\u00ean c\u00f9ng m\u1ed9t trang, m\u1ed9t h\u1ec7 th\u1ed1ng s\u1ebd b\u1eaft \u0111\u1ea7u h\u00ecnh th\u00e0nh v\u00e0 m\u1ecdi th\u1ee9 s\u1ebd ch\u1ea1y tr\u01a1n tru. M\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p m\u00e0 c\u00e1ch ti\u1ebfp c\u1eadn phi t\u1eadp trung ho\u1ea1t \u0111\u1ed9ng t\u1ed1t nh\u1ea5t bao g\u1ed3m:<\/p>\n<ul>\n<li><b>S\u1ef1 kh\u00e1c bi\u1ec7t \u0111\u00e1ng k\u1ec3 gi\u1eefa v\u1ecb tr\u00ed v\u1edbi v\u1ecb tr\u00ed<\/b>. B\u1ea1n s\u1ebd mu\u1ed1n ph\u00e2n t\u00edch xem kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh kh\u00e1c nhau nh\u01b0 th\u1ebf n\u00e0o gi\u1eefa c\u00e1c v\u1ecb tr\u00ed. \u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 ph\u00e2n t\u00edch m\u1ecdi th\u1ee9 t\u1eeb v\u1ecb tr\u00ed th\u1ef1c t\u1ebf c\u1ee7a nh\u01b0\u1ee3ng quy\u1ec1n (n\u00f4ng th\u00f4n, th\u00e0nh th\u1ecb, ngo\u1ea1i \u00f4, v.v.) \u0111\u1ebfn nh\u00e2n kh\u1ea9u h\u1ecdc c\u1ee7a kh\u00e1ch h\u00e0ng. N\u1ebfu nh\u1eefng kh\u00e1c bi\u1ec7t n\u00e0y \u0111\u1ee7 khi\u1ebfn s\u1ea3n ph\u1ea9m v\u00e0 c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb kh\u00e1c c\u1ee7a b\u1ea1n thay \u0111\u1ed5i theo t\u1eebng \u0111\u1ecba \u0111i\u1ec3m, th\u00ec chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ee7a b\u1ea1n c\u00f3 l\u1ebd c\u0169ng n\u00ean nh\u01b0 v\u1eady.<\/li>\n<li><b>Ki\u1ec3m so\u00e1t nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i v\u1edbi c\u00e1c s\u00e1ng ki\u1ebfn ti\u1ebfp th\u1ecb kh\u00e1c<\/b>. R\u1ea5t c\u00f3 th\u1ec3 ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u00e0 h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb cu\u1ed1i c\u00f9ng th\u1ef1c s\u1ef1 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng. Do \u0111\u00f3, \u0111i\u1ec1u quan tr\u1ecdng l\u00e0 ph\u1ea3i xem x\u00e9t tr\u00e1ch nhi\u1ec7m ti\u1ebfp th\u1ecb m\u00e0 b\u1ea1n \u0111\u00e3 giao cho t\u1ea5t c\u1ea3 c\u00e1c \u0111\u1ecba \u0111i\u1ec3m nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i c\u1ee7a m\u00ecnh cho \u0111\u1ebfn nay. N\u1ebfu tr\u01b0\u1edbc \u0111\u00e2y b\u1ea1n c\u1ea3m th\u1ea5y tho\u1ea3i m\u00e1i khi trao cho c\u00e1c gi\u00e1m \u0111\u1ed1c chi nh\u00e1nh c\u1ee7a m\u00ecnh quy\u1ec1n ki\u1ec3m so\u00e1t danh ti\u1ebfng c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u, th\u00ec ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u00f3 th\u1ec3 kh\u00f4ng c\u1ea7n ph\u1ea3i kh\u00e1c bi\u1ec7t g\u00ec n\u1eefa.<\/li>\n<\/ul>\n<p>B\u1ea1n c\u00f3 s\u1edf h\u1eefu m\u1ed9t s\u1ed1 nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i v\u00e0 \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn t\u1ed1t h\u01a1n c\u00e1ch ti\u1ebfp c\u1eadn kh\u00e1c? H\u00e3y k\u1ec3 cho ch\u00fang t\u00f4i nghe c\u00e2u chuy\u1ec7n c\u1ee7a b\u1ea1n v\u00e0 \u0111i\u1ec1u g\u00ec \u0111\u00e3 mang l\u1ea1i hi\u1ec7u qu\u1ea3 cho b\u1ea1n trong ph\u1ea7n b\u00ecnh lu\u1eadn b\u00ean d\u01b0\u1edbi.<\/p>\n<p><i>Ngu\u1ed3n \u1ea3nh: blog.hubspot.com<\/i><\/p>\n<p><i>Amanda DiSilvestro t\u1ed1t nghi\u1ec7p \u0110\u1ea1i h\u1ecdc Bang Illinois. M\u1eb7c d\u00f9 t\u1ed1t nghi\u1ec7p v\u1edbi b\u1eb1ng S\u01b0 ph\u1ea1m ti\u1ebfng Anh, c\u00f4 \u1ea5y nh\u1eadn th\u1ea5y m\u00ecnh \u0111ang l\u00e0m vi\u1ec7c v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t blogger to\u00e0n th\u1eddi gian trong b\u1ed9 ph\u1eadn SEO \/ truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i t\u1ea1i <\/i><a href=\"http:\/\/www.highervisibility.com\/\"><i>Cao h\u01a1n<\/i><\/a><i>.com<\/i><i>, m\u1ed9t s\u1ef1 d\u1eabn \u0111\u1ea7u <\/i><a href=\"http:\/\/www.highervisibility.com\/franchise-seo-services\/\"><i>SEO cho nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i<\/i><\/a><i>.<\/i><\/p>\n<p><i>?<\/i><\/p>","protected":false},"excerpt":{"rendered":"<p>M\u1ed7i b\u00ean nh\u01b0\u1ee3ng quy\u1ec1n c\u00f3 n\u00ean c\u00f3 chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i ri\u00eang kh\u00f4ng? S\u1edf h\u1eefu nh\u01b0\u1ee3ng quy\u1ec1n th\u01b0\u01a1ng m\u1ea1i c\u00f3 th\u1ec3 kh\u00f3 kh\u0103n v\u00ec b\u1ea1n c\u00f3 c\u00e1c \u0111\u1ecba \u0111i\u1ec3m kh\u00e1c nhau \u0111\u1ec3 qu\u1ea3n l\u00fd, m\u1ed9t s\u1ed1 \u0111\u1ed9i c\u00f4ng nh\u00e2n kh\u00e1c nhau \u0111\u1ec3 \u0111\u00e0o t\u1ea1o v\u00e0 duy tr\u00ec? t\u0103ng t\u1ed1c v\u00e0 nhi\u1ec1u nh\u00e0 qu\u1ea3n l\u00fd \u0111\u1ec1u c\u1ed1 g\u1eafng l\u00e0m vi\u1ec7c c\u00f9ng nhau v\u00e0 c\u1ea3i thi\u1ec7n c\u00f4ng ty. Tuy nhi\u00ean, ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i \u0111\u00e3 th\u00eam m\u1ed9t c\u1ea5p \u0111\u1ed9 m\u1edbi c\u1ee7a [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-73","post","type-post","status-publish","format-standard","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/vi\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"Should Each Franchise Have Its Own Social Media Strategy? Owning franchises can be tricky because you have different locations to manage, several different teams of workers to train and keep? up to speed, and many managers who all try to work together and improve the company. 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