{"id":73,"date":"2013-01-23T17:36:09","date_gmt":"2013-01-23T17:36:09","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=73"},"modified":"2018-10-29T06:24:52","modified_gmt":"2018-10-29T06:24:52","slug":"guest-post-should-each-franchise-have-its-own-social-media-strategy","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/tr\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","title":{"rendered":"Misafir g\u00f6nderisi: Her Franchise&#039;\u0131n Kendi Sosyal Medya Stratejisi Olmal\u0131 m\u0131?"},"content":{"rendered":"<p><b>Her Franchise Kendi Sosyal Medya Stratejisine Sahip Olmal\u0131 m\u0131?<\/b><\/p>\n<p>Bayilik sahibi olmak zor olabilir \u00e7\u00fcnk\u00fc y\u00f6netmeniz gereken farkl\u0131 lokasyonlar\u0131n\u0131z, e\u011fitmeniz ve tutman\u0131z gereken birka\u00e7 farkl\u0131 i\u015f\u00e7i ekibiniz var.<a href=\"https:\/\/blog.flipbuilder.com\/tr\/2013\/01\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/guestpost1image1\/\" rel=\"attachment wp-att-74\"><img decoding=\"async\" class=\"alignright size-full wp-image-74\" alt=\"misafirpost1image1\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\" width=\"232\" height=\"192\" \/><\/a>? h\u0131za ve birlikte \u00e7al\u0131\u015fmaya ve \u015firketi iyile\u015ftirmeye \u00e7al\u0131\u015fan bir\u00e7ok y\u00f6netici. Ancak sosyal medya, birka\u00e7 farkl\u0131 \u015fubeye sahip bir \u015firkete sahip olanlar i\u00e7in yeni bir tefekk\u00fcr d\u00fczeyi ekledi. Kendinize sormadan edemiyorsunuz: Bir sosyal medya stratejisi olu\u015fturup t\u00fcm franchise&#039;lar i\u00e7in sosyal medyay\u0131 y\u00f6netmeli miyim, yoksa bunu her yerel \u015firketin eline mi vermeliyim?<!--more--><\/p>\n<p>Soru zor \u00e7\u00fcnk\u00fc sosyal medya tan\u0131t\u0131m\u0131, i\u00e7eri\u011fi tweetlemenin \u00e7ok \u00f6tesine ge\u00e7iyor. Birka\u00e7 farkl\u0131 franchise ile \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131zda, sosyal medya g\u00f6nderilerini kimin geli\u015ftirece\u011fini, sayfalar\u0131 kimin tasarlayaca\u011f\u0131n\u0131, i\u00e7eri\u011fi kimin payla\u015faca\u011f\u0131n\u0131 ve ba\u015far\u0131y\u0131 kimin \u00f6l\u00e7ece\u011fini ve sosyal medya tan\u0131t\u0131m\u0131ndan toplanan verileri analiz edece\u011fini belirlemelisiniz. Sonunda, ger\u00e7ekten sahip oldu\u011funuz franchise t\u00fcr\u00fcne ba\u011fl\u0131d\u0131r.<\/p>\n<p><b>Merkezi Bir Yakla\u015f\u0131m En \u0130yi Oldu\u011funda<\/b><\/p>\n<p>Merkezi bir yakla\u015f\u0131m, t\u00fcm franchise i\u00e7in her sosyal kanalda (Facebook, Twitter, Google+, LinkedIn) bir sosyal hesaba sahip olaca\u011f\u0131n\u0131z anlam\u0131na gelir. Bu, ulusal \u015fube m\u00fcd\u00fcr\u00fcn\u00fcn bu hesaplar\u0131 y\u00f6netmek i\u00e7in birini y\u00f6netmekten veya i\u015fe almaktan sorumlu oldu\u011fu anlam\u0131na gelir. Bu, i\u015fleri tutarl\u0131 tutmaya ve markan\u0131n itibar\u0131n\u0131 korumaya yard\u0131mc\u0131 olur. Bunun en iyi strateji oldu\u011fu birka\u00e7 \u00f6rnek \u015funlar\u0131 i\u00e7erir:<\/p>\n<ul>\n<li><b>M\u00fc\u015fteriler sosyal medya kullanm\u0131yor. <\/b>T\u00fcketicilerinizin bilgiyi nerede buldu\u011funu analiz etmek isteyeceksiniz. Bunu ger\u00e7ekle\u015ftirmenin en iyi yolu sormakt\u0131r. T\u00fcm konumlar\u0131n\u0131zda m\u00fc\u015fterilere bilgi bulmak i\u00e7in sosyal medyay\u0131 kullan\u0131p kullanmad\u0131klar\u0131n\u0131 sormas\u0131n\u0131 sa\u011flay\u0131n (herhangi bir bilgi, \u015firketinizle ilgili olmas\u0131 gerekmez). M\u00fc\u015fterileriniz umursam\u0131yor gibi g\u00f6r\u00fcn\u00fcyorsa, sosyal medyay\u0131 kullanmayan belirli alanlarda belirli m\u00fc\u015fterileri hedeflemek yerine birle\u015fik bir yakla\u015f\u0131ma sahip olmak muhtemelen en kolay ve en uygun maliyetlidir.<\/li>\n<li><b>\u0130\u015fletmeniz gizli bilgilerle ilgileniyorsa.<\/b> \u0130\u015fletmenizin ger\u00e7ekte ne yapt\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnmek \u00f6nemlidir. Sa\u011fl\u0131k sekt\u00f6r\u00fc gibi sekt\u00f6rler, halkla bilgi payla\u015f\u0131m\u0131 s\u00f6z konusu oldu\u011funda inan\u0131lmaz derecede dikkatli olmak zorundad\u0131r. Sosyal medya, siz bir hata yapt\u0131\u011f\u0131n\u0131z\u0131 anlama f\u0131rsat\u0131 bulamadan hemen halka a\u00e7\u0131lan ve binlerce ki\u015fi taraf\u0131ndan g\u00f6r\u00fclen bir pazarlama t\u00fcr\u00fcd\u00fcr. S\u00f6yledi\u011finiz bir \u015fey y\u00fcz\u00fcnden yasal bir belaya girme ihtimaliniz varsa, sosyal medyay\u0131 yerel \u015fubelerinizin eline b\u0131rakmamak \u00f6nemlidir.<\/li>\n<li><b>Daha uygun maliyetli bir \u015fey istiyorsan\u0131z. <\/b>Franchise y\u00f6neticilerine sosyal medya \u00fczerinde kontrol vermenin bir par\u00e7as\u0131 da e\u011fitimdir ve bu zaman ve paraya mal olabilir. Markan\u0131z\u0131n do\u011fru bir \u015fekilde temsil edildi\u011finden emin olmak i\u00e7in bir e\u011fitim k\u0131lavuzu olu\u015fturman\u0131z \u00f6nemlidir ve \u00e7o\u011fu durumda personelinize sosyal medya verilerini nas\u0131l analiz edeceklerini ve eri\u015fimi nas\u0131l geli\u015ftireceklerini \u00f6\u011fretmesi i\u00e7in birini i\u015fe almak mant\u0131kl\u0131d\u0131r. Bunlar\u0131n hepsi olduk\u00e7a kuru\u015fa mal oluyor, bu nedenle paradan tasarruf etmek istiyorsan\u0131z (en az\u0131ndan ilk ba\u015fta) merkezi bir yakla\u015f\u0131ma sahip olmak en iyisi olabilir.<\/li>\n<\/ul>\n<p>Sosyal medyay\u0131 ulusal \u015fubenin eline alman\u0131n, i\u015flerin daha kolay y\u00f6netilece\u011fi anlam\u0131na gelmedi\u011fini anlamak \u00f6nemlidir. Daha g\u00fcvenli bir se\u00e7enek olabilir, ancak yine de i\u015fleri d\u00fczene sokmak i\u00e7in bir ekip kiralaman\u0131z gerekebilir.<\/p>\n<p><b>Sosyal Medya Yerel \u015eubelerin Ellerine Ne Zaman B\u0131rak\u0131lmal\u0131?<\/b><\/p>\n<p>Bu yakla\u015f\u0131m ilk ba\u015fta biraz daha riskli olabilir, ancak t\u00fcm konumlar\u0131n\u0131zla konu\u015ftu\u011funuzda ve herkesin ayn\u0131 sayfada oldu\u011fundan emin oldu\u011funuzda, bir sistem olu\u015fmaya ba\u015flamal\u0131 ve i\u015fler sorunsuz y\u00fcr\u00fcmelidir. Merkezi olmayan bir yakla\u015f\u0131m\u0131n en iyi \u015fekilde \u00e7al\u0131\u015ft\u0131\u011f\u0131 birka\u00e7 \u00f6rnek \u015funlar\u0131 i\u00e7erir:<\/p>\n<ul>\n<li><b>Konumdan konuma \u00f6nemli farkl\u0131l\u0131klar<\/b>. M\u00fc\u015fterilerinizin konumdan konuma ne kadar farkl\u0131 oldu\u011funu analiz etmek isteyeceksiniz. Bu, franchise&#039;\u0131n ger\u00e7ek konumundan (k\u0131rsal, kentsel, banliy\u00f6 vb.) m\u00fc\u015fterilerin demografik \u00f6zelliklerine kadar her \u015feyi analiz etmek anlam\u0131na gelir. Bu farkl\u0131l\u0131klar, \u00fcr\u00fcnlerinizin ve di\u011fer pazarlama taktiklerinizin b\u00f6lgeden b\u00f6lgeye de\u011fi\u015fmesi i\u00e7in yeterliyse, muhtemelen sosyal medya stratejiniz de \u00f6yle olmal\u0131d\u0131r.<\/li>\n<li><b>Di\u011fer pazarlama giri\u015fimleriyle franchise kontrol\u00fc<\/b>. \u015eanslar, sosyal medyan\u0131n ger\u00e7ekten uygulamaya konacak son pazarlama \u015fekli olmas\u0131d\u0131r. Bu nedenle, \u015fu ana kadar t\u00fcm franchise yerlerinize hangi pazarlama sorumluluklar\u0131n\u0131 verdi\u011finize bakmak \u00f6nemlidir. Ge\u00e7mi\u015fte \u015fube y\u00f6neticilerinize markan\u0131n itibar\u0131n\u0131 kontrol etme konusunda kendinizi rahat hissettiyseniz, sosyal medyan\u0131n farkl\u0131 olmas\u0131 gerekmeyebilir.<\/li>\n<\/ul>\n<p>Birka\u00e7 bayili\u011finiz var ve bir yakla\u015f\u0131m\u0131n di\u011ferinden daha iyi oldu\u011funa karar verdiniz mi? A\u015fa\u011f\u0131daki yorumlarda bize hikayenizi ve sizin i\u00e7in neyin i\u015fe yarad\u0131\u011f\u0131n\u0131 anlat\u0131n.<\/p>\n<p><i>Foto\u011fraf Kredisi: blog.hubspot.com<\/i><\/p>\n<p><i>Amanda DiSilvestro, Illinois Eyalet \u00dcniversitesi mezunudur. \u0130ngilizce E\u011fitimi derecesi ile mezun olmas\u0131na ra\u011fmen, kendini SEO\/sosyal medya b\u00f6l\u00fcm\u00fcnde tam zamanl\u0131 bir blog yazar\u0131 olarak \u00e7al\u0131\u015f\u0131rken buldu. <\/i><a href=\"http:\/\/www.highervisibility.com\/\"><i>Daha Y\u00fcksek G\u00f6r\u00fcn\u00fcrl\u00fck<\/i><\/a><i>.com<\/i><i>, bir lider <\/i><a href=\"http:\/\/www.highervisibility.com\/franchise-seo-services\/\"><i>Franchise i\u00e7in SEO<\/i><\/a><i>.<\/i><\/p>\n<p><i>?<\/i><\/p>","protected":false},"excerpt":{"rendered":"<p>Her Franchise Kendi Sosyal Medya Stratejisine Sahip Olmal\u0131 m\u0131? Y\u00f6netmeniz gereken farkl\u0131 konumlar\u0131n\u0131z, e\u011fitmeniz ve tutman\u0131z gereken birka\u00e7 farkl\u0131 i\u015f\u00e7i ekibiniz oldu\u011fu i\u00e7in franchise sahibi olmak zor olabilir. h\u0131za ve hepsi birlikte \u00e7al\u0131\u015fmaya ve \u015firketi geli\u015ftirmeye \u00e7al\u0131\u015fan bir\u00e7ok y\u00f6netici. Ancak sosyal medya, yeni bir seviye [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-73","post","type-post","status-publish","format-standard","hentry","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/tr\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"Should Each Franchise Have Its Own Social Media Strategy? Owning franchises can be tricky because you have different locations to manage, several different teams of workers to train and keep? up to speed, and many managers who all try to work together and improve the company. Social media, however, has added a new level of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.flipbuilder.com\/tr\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\" \/>\n<meta property=\"og:site_name\" content=\"FlipBuilder Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-23T17:36:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-10-29T06:24:52+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/45.56.103.83:8080\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\" \/>\n<meta name=\"author\" content=\"karl\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"karl\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\"},\"author\":{\"name\":\"karl\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/43c60beda614b07e0e8263cbbc3495d9\"},\"headline\":\"Guest post: Should Each Franchise Have Its Own Social Media Strategy?\",\"datePublished\":\"2013-01-23T17:36:09+00:00\",\"dateModified\":\"2018-10-29T06:24:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\"},\"wordCount\":852,\"publisher\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\",\"articleSection\":[\"Marketing\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\",\"url\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\",\"name\":\"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\",\"datePublished\":\"2013-01-23T17:36:09+00:00\",\"dateModified\":\"2018-10-29T06:24:52+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage\",\"url\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\",\"contentUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.flipbuilder.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guest post: Should Each Franchise Have Its Own Social Media Strategy?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#website\",\"url\":\"https:\/\/blog.flipbuilder.com\/tr\/\",\"name\":\"FlipBuilder Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.flipbuilder.com\/tr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\",\"name\":\"FlipBuilder Blog\",\"url\":\"https:\/\/blog.flipbuilder.com\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png\",\"contentUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png\",\"width\":190,\"height\":38,\"caption\":\"FlipBuilder Blog\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/43c60beda614b07e0e8263cbbc3495d9\",\"name\":\"karl\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3253ba77d48efdf0a76fcd8787e58d9d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3253ba77d48efdf0a76fcd8787e58d9d?s=96&d=mm&r=g\",\"caption\":\"karl\"},\"url\":\"https:\/\/blog.flipbuilder.com\/tr\/author\/karl\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.flipbuilder.com\/tr\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","og_locale":"tr_TR","og_type":"article","og_title":"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog","og_description":"Should Each Franchise Have Its Own Social Media Strategy? Owning franchises can be tricky because you have different locations to manage, several different teams of workers to train and keep? up to speed, and many managers who all try to work together and improve the company. Social media, however, has added a new level of [&hellip;]","og_url":"https:\/\/blog.flipbuilder.com\/tr\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","og_site_name":"FlipBuilder Blog","article_published_time":"2013-01-23T17:36:09+00:00","article_modified_time":"2018-10-29T06:24:52+00:00","og_image":[{"url":"http:\/\/45.56.103.83:8080\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg"}],"author":"karl","twitter_card":"summary_large_image","twitter_misc":{"Yazan:":"karl","Tahmini okuma s\u00fcresi":"4 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#article","isPartOf":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/"},"author":{"name":"karl","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/43c60beda614b07e0e8263cbbc3495d9"},"headline":"Guest post: Should Each Franchise Have Its Own Social Media Strategy?","datePublished":"2013-01-23T17:36:09+00:00","dateModified":"2018-10-29T06:24:52+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/"},"wordCount":852,"publisher":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg","articleSection":["Marketing"],"inLanguage":"tr"},{"@type":"WebPage","@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","url":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/","name":"Guest post: Should Each Franchise Have Its Own Social Media Strategy? - FlipBuilder Blog","isPartOf":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg","datePublished":"2013-01-23T17:36:09+00:00","dateModified":"2018-10-29T06:24:52+00:00","breadcrumb":{"@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#primaryimage","url":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg","contentUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2013\/01\/Guestpost1image1.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/blog.flipbuilder.com\/guest-post-should-each-franchise-have-its-own-social-media-strategy\/73\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.flipbuilder.com\/"},{"@type":"ListItem","position":2,"name":"Guest post: Should Each Franchise Have Its Own Social Media Strategy?"}]},{"@type":"WebSite","@id":"https:\/\/blog.flipbuilder.com\/tr\/#website","url":"https:\/\/blog.flipbuilder.com\/tr\/","name":"FlipBuilder Blog","description":"","publisher":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.flipbuilder.com\/tr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization","name":"FlipBuilder Blog","url":"https:\/\/blog.flipbuilder.com\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png","contentUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png","width":190,"height":38,"caption":"FlipBuilder Blog"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/43c60beda614b07e0e8263cbbc3495d9","name":"karl","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3253ba77d48efdf0a76fcd8787e58d9d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3253ba77d48efdf0a76fcd8787e58d9d?s=96&d=mm&r=g","caption":"karl"},"url":"https:\/\/blog.flipbuilder.com\/tr\/author\/karl\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/posts\/73"}],"collection":[{"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/comments?post=73"}],"version-history":[{"count":5,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/posts\/73\/revisions"}],"predecessor-version":[{"id":433,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/posts\/73\/revisions\/433"}],"wp:attachment":[{"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/media?parent=73"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/categories?post=73"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/tr\/wp-json\/wp\/v2\/tags?post=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}