{"id":39,"date":"2012-12-18T20:28:33","date_gmt":"2012-12-18T20:28:33","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=39"},"modified":"2022-07-25T01:33:11","modified_gmt":"2022-07-25T01:33:11","slug":"building-a-following-through-content-strategic-ebook-marketing","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/pt\/building-a-following-through-content-strategic-ebook-marketing\/39\/","title":{"rendered":"Construindo seguidores atrav\u00e9s do conte\u00fado \u2013 marketing estrat\u00e9gico de e-books"},"content":{"rendered":"

A beleza de desenvolver um bom conte\u00fado e embal\u00e1-lo de uma maneira atraente para os leitores \u00e9 que se torna um ativo valioso na constru\u00e7\u00e3o de uma marca. Especialmente se voc\u00ea est\u00e1 tentando construir seguidores em redes sociais como Twitter e LinkedIn. \u00c9 muito mais f\u00e1cil se envolver com clientes ou seguidores em potencial dando algo de valor do que tentar convenc\u00ea-los de que voc\u00ea oferece valor. Ent\u00e3o, ao tentar descobrir sua estrat\u00e9gia de crescimento para 2013, seria sensato planejar pelo menos alguns e-books para compartilhar.<\/p>\n

Mas reunir algum conte\u00fado e compartilh\u00e1-lo com a comunidade social n\u00e3o \u00e9 apenas uma quest\u00e3o de escrever, embrulhar e entregar. Requer estrat\u00e9gia e planejamento se voc\u00ea quiser criar um buzz que gere retorno. Voc\u00ea precisa come\u00e7ar com um assunto atual e atraente que ressoe com as pessoas que s\u00e3o importantes para voc\u00ea. Ent\u00e3o voc\u00ea tem que entreg\u00e1-lo de uma maneira atraente que fa\u00e7a as pessoas virarem as p\u00e1ginas. Aqui est\u00e3o algumas dicas para tornar seu eBook um sucesso:<\/p>\n

    \n
  1. Certifique-se de que voc\u00ea est\u00e1 compartilhando algo de valor. Eduque as pessoas sobre como fazer algo e n\u00e3o deixe nada para acompanhar. Ao oferecer algo que n\u00e3o requer recursos adicionais para aplicar, voc\u00ea est\u00e1 construindo confian\u00e7a. As pessoas apreciar\u00e3o o que voc\u00ea compartilhar e aqueles que se beneficiarem ficar\u00e3o abertos para seus servi\u00e7os ou ofertas estendidas.<\/li>\n
  2. Conte uma hist\u00f3ria. Casos de uso e exemplos que s\u00e3o relevantes e podem ser citados. Cita\u00e7\u00f5es de pessoas envolvidas s\u00e3o parte disso. As pessoas querem ouvir hist\u00f3rias de sucesso com as quais possam se identificar. Quanto mais voc\u00ea compartilhar sobre exemplos da vida real, mais sua mensagem ressoar\u00e1.<\/li>\n
  3. Certifique-se de que seu conte\u00fado seja atraente. Em nossa sociedade de gratifica\u00e7\u00e3o instant\u00e2nea, voc\u00ea n\u00e3o pode compartilhar \u00f3timos conte\u00fados sem recursos visuais. Imagens, v\u00eddeo, gr\u00e1ficos, fluxo de trabalho. \u00c9 muito importante apresentar seu conhecimento de maneira palat\u00e1vel.<\/li>\n<\/ol>\n

     <\/p>\n

    Quando se trata do n\u00famero 3, podemos ajudar. Usando Flip PDF profissional para converter ebooks PDF em flipbooks elegantes<\/a>, voc\u00ea pode incorporar v\u00eddeos, galerias de fotos e muito mais em flipbooks que s\u00e3o visualmente atraentes e f\u00e1ceis de ler. \u00c0 medida que continuamos a compartilhar \u00f3timas dicas sobre como comercializar melhor seu conte\u00fado em 2013, tamb\u00e9m queremos garantir que voc\u00ea conhe\u00e7a todos os benef\u00edcios do que o Flipbuilder oferece. O que voc\u00ea quer aprender mais em 2013? Comente aqui e faremos o poss\u00edvel para ajudar.<\/p>\n\n\n\n

    \n
    \n
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    \n
    Baixar para Windows<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
    \n
    \n
    Baixar para Mac OS<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

    A beleza de desenvolver um bom conte\u00fado e embal\u00e1-lo de uma maneira atraente para os leitores \u00e9 que se torna um ativo valioso na constru\u00e7\u00e3o de uma marca. Especialmente se voc\u00ea est\u00e1 tentando construir seguidores em redes sociais como Twitter e LinkedIn. \u00c9 muito mais f\u00e1cil se envolver com clientes ou seguidores em potencial [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-39","post","type-post","status-publish","format-standard","hentry","category-ebooks","category-marketing"],"yoast_head":"\nBuilding a following through content - strategic eBook marketing - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/pt\/building-a-following-through-content-strategic-ebook-marketing\/39\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building a following through content - strategic eBook marketing - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"The beauty of developing good content and packaging it in a way that is appealing to readers is it becomes a valuable asset in building a brand. 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