{"id":252,"date":"2019-06-06T13:00:00","date_gmt":"2019-06-06T13:00:00","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=252"},"modified":"2025-06-16T01:34:58","modified_gmt":"2025-06-16T01:34:58","slug":"using-time-relevant-holiday-content-in-your-e-catalog","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/hu\/using-time-relevant-holiday-content-in-your-e-catalog\/252\/","title":{"rendered":"Id\u0151re vonatkoz\u00f3 \u00fcnnepi tartalmak haszn\u00e1lata e-katal\u00f3gus\u00e1ban"},"content":{"rendered":"

Egy jelent\u00e9s szerint (A 4 legjobb digit\u00e1lis marketingtrend 2013-ban<\/a>) a 2013-as \u00e9v 4 legfontosabb digit\u00e1lis marketing trendje a mobilmarketing, a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia, a tartalommarketing \u00e9s a szerz\u0151i rangsor. Nem meglep\u0151 m\u00f3don a tartalommarketinget tartj\u00e1k a legjelent\u0151sebbnek. Most, ha ki akarsz t\u0171nni a t\u00f6megb\u0151l, nagyon fontos, hogy a tartalmaidra koncentr\u00e1lj.<\/p>\n

\"4430_boldog<\/a><\/p>\n

A digit\u00e1lis marketingszakemberek hossz\u00fa ideje ny\u00edltan hirdetik m\u00e1rk\u00e1ikat \u00e9s term\u00e9keiket, ny\u00edlt \u00e9rt\u00e9kes\u00edt\u00e9si hanggal. A nagyv\u00e1llalatok sz\u00e1m\u00e1ra ez hat\u00e9kony m\u00f3dszer lehet, mert j\u00f3l ismertek, az emberek m\u00e9g v\u00e1gynak is a k\u00e9sz\u00fcl\u0151 term\u00e9keikre. A kisv\u00e1llalkoz\u00e1sok azonban aligha tehetik ezt \u00edgy. Szerencs\u00e9re nem ez az egyetlen m\u00f3dja a sikernek. Az olyan nagyszer\u0171 agyak, mint \u00d6n, a m\u00e1rk\u00e1it a halhatatlan t\u00e9m\u00e1val kapcsolj\u00e1k \u00f6ssze: az \u00fcnnepekkel. Az \u00fcnnepek sz\u00e9les k\u00f6rben ismertek \u00e9s \u00fcnnepeltek, \u00e9s amikor k\u00f6zelednek ezek az \u00fcnnepek, akkor a f\u00f3kusz t\u00e9m\u00e1iv\u00e1 v\u00e1lnak. A j\u00f3l megtervezett e-katal\u00f3gussal v\u00e9gzett marketing az id\u0151re vonatkoz\u00f3 \u00fcnnepi tartalmat haszn\u00e1lva maximaliz\u00e1lhatja er\u0151fesz\u00edt\u00e9seit, hogy nagyobb k\u00f6z\u00f6ns\u00e9get \u00e9rjen el, \u00e9s n\u00f6velje elad\u00e1sait.<\/p>\n

Hogyan k\u00e9sz\u00edthetsz egy csod\u00e1latos \u00e9s vonz\u00f3 e-katal\u00f3gust hat\u00e9kony \u00e9s felt\u0171n\u0151 tartalommal? \u00cdme n\u00e9h\u00e1ny tipp, amelyek seg\u00edthetnek ebben:<\/p>\n

1. Kapcsold \u00f6ssze term\u00e9keidet az \u00fcnnepekkel<\/p>\n

Mi\u00e9rt v\u00e1s\u00e1rolj\u00e1k meg az emberek az \u00d6n term\u00e9keit? Meg kell \u0151ket gy\u0151zni. Ne csak a term\u00e9keinek bemutat\u00e1s\u00e1ra koncentr\u00e1ljon, p\u00e9ld\u00e1ul arra, hogy milyen nagyszer\u0171ek a term\u00e9kei, vagy milyen tulajdons\u00e1gokat tartalmaznak a term\u00e9kei. Ehelyett, ha megmutatja nekik, milyen el\u0151ny\u00f6kkel j\u00e1rhatnak az \u00d6n term\u00e9kei, akkor feleannyi er\u0151fesz\u00edt\u00e9ssel k\u00e9tszer jobb eredm\u00e9nyt \u00e9rhet el. Mondja el nekik p\u00e9ld\u00e1ul, hogy a term\u00e9ke j\u00f3 v\u00e1laszt\u00e1s aj\u00e1nd\u00e9knak any\u00e1k napj\u00e1ra. Az embereket akkor is a katal\u00f3gus\u00e1ba ir\u00e1ny\u00edtj\u00e1k, ha soha nem keresnek az \u00d6n term\u00e9k\u00e9ben, hanem any\u00e1k napj\u00e1ra aj\u00e1nd\u00e9kozz\u00e1k a Google-on.<\/p>\n

2. Tedd \u00fcnnepi hangulat\u00fav\u00e1<\/p>\n

\"Boldog<\/a><\/p>\n

Ha kiemelt \u00fcnnepi tartalmakat ad hozz\u00e1 az e-katal\u00f3gushoz, akkor meger\u0151s\u00edtheti a nyaral\u00e1s hangulat\u00e1t, \u00e9s olvas\u00f3inak friss \u00e9s meleg \u00e9lm\u00e9nyt adhat. Be\u00e1gyazhat vide\u00f3t, hangot, flash-t vagy k\u00e9pet a katal\u00f3gusba. K\u00e9pzelje el, hogy miut\u00e1n olvas\u00f3i megnyitj\u00e1k a katal\u00f3gust, meghallgathatj\u00e1k a \u201eJingle Bell\u201d-t. K\u00e9pzelje el, mit \u00e9reznek, ha h\u00f3pelyheket l\u00e1tnak lebegni a katal\u00f3gus\u00e1ban. Ez a k\u00f6zelg\u0151 kar\u00e1csonyra eml\u00e9kezteti \u0151ket.<\/p>\n

3. Adj kedvezm\u00e9nyt az olvas\u00f3idnak<\/p>\n

A nyaral\u00e1s kiv\u00e1l\u00f3 alkalom a prom\u00f3ci\u00f3ra. A kedvezm\u00e9ny felaj\u00e1nl\u00e1sa seg\u00edthet felkelteni a k\u00f6z\u00f6ns\u00e9g figyelm\u00e9t, akik val\u00f3sz\u00edn\u0171leg az \u00d6n fogyaszt\u00f3i lesznek. A katal\u00f3gus megtervez\u00e9sekor adjon hozz\u00e1 hivatkoz\u00e1sokat a webhely\u00e9re, \u00edgy olvas\u00f3i k\u00f6nnyed\u00e9n hozz\u00e1f\u00e9rhetnek az akci\u00f3s term\u00e9kekhez. \u00c9s gy\u0151z\u0151dj\u00f6n meg r\u00f3la, hogy weboldal\u00e1t \u00fcnnepi elemekkel friss\u00edtette. Ezenk\u00edv\u00fcl be\u00e1ll\u00edthat nyomtathat\u00f3 r\u00e9szt, amely kuponk\u00e9nt nyomtathat\u00f3 ki.<\/p>\n

Ha azon t\u0171n\u0151dsz, hogyan k\u00e9sz\u00edthetsz vizu\u00e1lisan leny\u0171g\u00f6z\u0151 \u00e9s interakt\u00edv e-katal\u00f3gust professzion\u00e1lis tervez\u00e9si ismeretek n\u00e9lk\u00fcl, FlipHTML5<\/a> egy felhaszn\u00e1l\u00f3bar\u00e1t eszk\u00f6z, amely seg\u00edt az indul\u00e1sban. Sz\u00e9lesk\u00f6r\u0171 lehet\u0151s\u00e9geket k\u00edn\u00e1l katal\u00f3gus sablonok<\/a>, \u00edgy k\u00f6nnyebben hozhat l\u00e9tre lebilincsel\u0151 elektronikus katal\u00f3gusokat. FlipHTML5 Excelb\u0151l katalogiz\u00e1l\u00e1s<\/a> a funkci\u00f3 lehet\u0151v\u00e9 teszi az Excel vagy CSV f\u00e1jlok egyszer\u0171 interakt\u00edv form\u00e1tumba konvert\u00e1l\u00e1s\u00e1t <\/span>online katal\u00f3gusok<\/span><\/a>A be\u00e9p\u00edtett multim\u00e9di\u00e1s t\u00e1mogat\u00e1ssal gazdag\u00edthatod a katal\u00f3gusodat hanganyagok, vide\u00f3k, anim\u00e1ci\u00f3k \u00e9s linkek hozz\u00e1ad\u00e1s\u00e1val. S\u0151t, a FlipHTML5 funkci\u00f3it is haszn\u00e1lhatod. <\/span>AI katal\u00f3gusk\u00e9sz\u00edt\u0151<\/span><\/a> a katal\u00f3gus l\u00e9trehoz\u00e1s\u00e1nak egyszer\u0171s\u00edt\u00e9se \u00e9rdek\u00e9ben. Egyszer\u0171en adjon meg utas\u00edt\u00e1sokat, \u00e9s a mesters\u00e9ges intelligencia eszk\u00f6z perceken bel\u00fcl automatikusan gener\u00e1lja a j\u00f3l megtervezett katal\u00f3gusokat.<\/span><\/p>\n

Az any\u00e1k napi \u0151r\u00fclet m\u00e1r elm\u00falt, de k\u00f6zeleg az Ap\u00e1k napja. Mi a terved a k\u00f6zelg\u0151 \u00fcnnepekre?<\/p>","protected":false},"excerpt":{"rendered":"

Egy jelent\u00e9s (Top 4 Digital Marketing Trends for 2013) szerint a 2013-as \u00e9v 4 legfontosabb digit\u00e1lis marketing trendje a mobilmarketing, a k\u00f6z\u00f6ss\u00e9gi m\u00e9dia, a tartalommarketing \u00e9s a szerz\u0151i rangsor. Nem meglep\u0151 m\u00f3don a tartalommarketinget jel\u00f6lt\u00e9k meg a legjelent\u0151sebb trendk\u00e9nt. Most, ha ki akarsz t\u0171nni a t\u00f6megb\u0151l, nagyon fontos, hogy [\u2026]<\/p>","protected":false},"author":4,"featured_media":9723,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,6,19,7,14],"tags":[],"class_list":["post-252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content","category-ebooks","category-flipbooks","category-marketing","category-website-marketing"],"yoast_head":"\nUsing time relevant holiday content in your e-Catalog - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/hu\/using-time-relevant-holiday-content-in-your-e-catalog\/252\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Using time relevant holiday content in your e-Catalog - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"According to a report (Top 4 Digital Marketing Trends for 2013), the top 4 digital marketing trends for 2013 are mobile marketing, social media, content marketing, and author rank. Not surprisingly, content marketing is marked as the most significant one. 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