{"id":206,"date":"2013-05-16T13:00:30","date_gmt":"2013-05-16T13:00:30","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=206"},"modified":"2018-10-29T06:24:50","modified_gmt":"2018-10-29T06:24:50","slug":"easy-ways-to-deliver-your-content-on-mobile-devices","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/fr\/easy-ways-to-deliver-your-content-on-mobile-devices\/206\/","title":{"rendered":"Des moyens simples de diffuser votre contenu sur des appareils mobiles"},"content":{"rendered":"

Quelle est votre premi\u00e8re pens\u00e9e lorsque vous voyez l'expression \u00ab\u00a0monde mobile\u00a0\u00bb\u00a0? Peut-\u00eatre ne pensez-vous plus \u00e0 la plan\u00e8te sur laquelle nous vivons et pensez-vous plut\u00f4t \u00e0 un monde d'informations accessibles par les appareils mobiles. Notre technologie devient notre monde.<\/p>\n

\u00ab Le monde sera un monde mobile \u00bb n'est plus seulement un dicton et en fait, le monde a \u00e9t\u00e9 un monde mobile et devient de plus en plus mobile. Rapports (Webinaire Google Mobile Optimization<\/a>)\u00a0? montrent que d'ici la fin\u00a02013, davantage de personnes utiliseront des appareils mobiles que des PC pour se connecter.<\/p>\n

Voyez-vous l'opportunit\u00e9 commerciale pour ceux qui sont \u00e0 la pointe du marketing mobile\u00a0?<\/p>\n

\"diffusez<\/a><\/p>\n

Des entreprises sens\u00e9es et pr\u00e9voyantes ont lanc\u00e9 des campagnes de marketing mobile pour convertir les utilisateurs mobiles en clients. Google a r\u00e9cemment cr\u00e9\u00e9 de nouvelles listes de recherche appel\u00e9es mserps et int\u00e9gr\u00e9 des \u00e9l\u00e9ments mobiles dans Google Analytics pour surveiller ces nouveaux mod\u00e8les de recherche. Si vous avez lanc\u00e9 une strat\u00e9gie de marketing num\u00e9rique pour atteindre vos prospects, mais que vous ne vous \u00eates pas concentr\u00e9 sur les utilisateurs mobiles, vous laisserez beaucoup d'opportunit\u00e9s sur la table.<\/p>\n

Alors, comment diffusez-vous votre contenu sur des appareils mobiles\u00a0?<\/p>\n

Voici quelques fa\u00e7ons :<\/p>\n

1. Rendez votre site Web adapt\u00e9 aux mobiles<\/p>\n

Vous passez d'innombrables heures \u00e0 optimiser le contenu de votre site Web pour le meilleur classement sur Google, mais savez-vous si le contenu de votre site Web est suffisamment adapt\u00e9 aux mobiles\u00a0?<\/p>\n

Google demande aux webmasters d'am\u00e9liorer l'exp\u00e9rience mobile de leur site afin que les visiteurs puissent acc\u00e9der facilement au contenu du site Web sur leurs appareils mobiles.<\/p>\n

2. Diffusez votre contenu via des lecteurs de livres \u00e9lectroniques mobiles<\/p>\n

Si vous avez beaucoup de contenu \u00e0 partager, les livres \u00e9lectroniques offrent un moyen propre de transmettre les donn\u00e9es aux appareils mobiles. De nombreuses personnes, en particulier les \u00e9crivains et les \u00e9diteurs, aiment publier leur contenu sur des livres \u00e9lectroniques en raison des avantages qu'ils offrent\u00a0: faible exigence de stockage, facile \u00e0 enregistrer, facile d'acc\u00e8s\u2026. Et une fois que vous avez g\u00e9n\u00e9r\u00e9 un eBook, vous pouvez lui permettre d'\u00eatre lu sur des appareils mobiles via des lecteurs d'eBook comme Kindle, Anyview, GGbook.<\/p>\n

3. Application de sortie pour les appareils mobiles<\/p>\n

Bien que les livres \u00e9lectroniques soient une bonne m\u00e9thode de diffusion de contenu, il est encore plus pratique de diffuser votre contenu sur des appareils mobiles sans obliger vos lecteurs \u00e0 utiliser une application tierce. Au lieu de cela, vous pouvez diffuser votre contenu sous forme d'application. Par exemple, vous pouvez g\u00e9n\u00e9rer votre contenu sous forme de fichier APK, qui est une application pour Android OS. Les lecteurs peuvent t\u00e9l\u00e9charger l'application, puis l'ex\u00e9cuter directement sur leurs appareils mobiles.<\/p>\n

4. Publiez un flip book en version mobile<\/p>\n

Un flip book est un livre \u00e9lectronique qui appara\u00eet, et il est plus attrayant et interactif en raison de son effet de retournement de page virtuel. Et ici, chez FlipBuilder, nous pouvons vous aider \u00e0 publier de merveilleux flip books qui peuvent non seulement \u00eatre visualis\u00e9s sur des PC mais aussi sur des appareils mobiles tels que iPad, iPhone et t\u00e9l\u00e9phone Android. De plus, un flip book peut inclure des fonctionnalit\u00e9s de partage social qui vous permettent, \u00e0 vous et \u00e0 vos lecteurs, de partager votre contenu via les r\u00e9seaux sociaux sur des appareils mobiles.<\/p>\n

N'est-il pas grand temps de lancer une campagne de marketing mobile pour atteindre les mobinautes\u00a0?<\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Quelle est votre premi\u00e8re pens\u00e9e lorsque vous voyez l'expression \u00ab\u00a0monde mobile\u00a0\u00bb\u00a0? Peut-\u00eatre ne pensez-vous plus \u00e0 la plan\u00e8te sur laquelle nous vivons et pensez-vous plut\u00f4t \u00e0 un monde d'informations accessibles par les appareils mobiles. Notre technologie devient notre monde. "Le monde sera un monde mobile" n'est pas qu'un dicton [\u2026]<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,6,19,7],"tags":[],"class_list":["post-206","post","type-post","status-publish","format-standard","hentry","category-content","category-ebooks","category-flipbooks","category-marketing"],"yoast_head":"\nEasy ways to deliver your content on mobile devices - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/fr\/easy-ways-to-deliver-your-content-on-mobile-devices\/206\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Easy ways to deliver your content on mobile devices - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"What’s your first thought when you see the phrase “mobile world”? 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