{"id":796,"date":"2024-03-17T09:37:00","date_gmt":"2024-03-17T09:37:00","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=796"},"modified":"2024-05-11T08:59:31","modified_gmt":"2024-05-11T08:59:31","slug":"how-to-make-a-brochure","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/es\/how-to-make-a-brochure\/796\/","title":{"rendered":"C\u00f3mo hacer un folleto"},"content":{"rendered":"<p>Los folletos, a diferencia de los carteles, panfletos o volantes, contienen una gran cantidad de informaci\u00f3n. Por lo general, dise\u00f1ado para actuar como la cara de una empresa, un folleto profesional crea la primera impresi\u00f3n de una empresa y hace que su marca se destaque del resto. Si su pr\u00f3ximo plan de acci\u00f3n es informar a su p\u00fablico objetivo sobre los productos\/servicios ofrecidos, siga los sencillos pasos para <a href=\"https:\/\/blog.flipbuilder.com\/es\/how-to-make-a-brochure\/796\/\" target=\"_blank\" rel=\"noopener\">hacer un folleto<\/a>, rico en elementos visuales.<\/p>\n\n\n<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }<\/style><div class='embed-container'><iframe src='https:\/\/static.flipbuilder.com\/demo\/brochure\/design-factor-homes-brochure\/mobile\/index.html' frameborder='0' allowfullscreen><\/iframe><\/div>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\" style=\"margin-top:35px;margin-bottom:35px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=win&amp;product=pro&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\" style=\"background:linear-gradient(90deg,rgb(76,196,82) 0%,rgb(53,187,153) 100%)\"><strong>Descargar para<\/strong> <strong>Windows<\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--c65d4663930f6b941455f951dbe9e0bd\"><a class=\"wp-block-button__link has-white-color has-black-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=mac&amp;product=pro&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\"><strong>Descargar para Mac<\/strong><\/a><\/div>\n<\/div>\n\n\n<h2>Un poco de I+D en folletos<\/h2>\n<p>Una regla general antes de embarcarse en cualquier actividad creativa ser\u00eda comenzar con un trabajo de investigaci\u00f3n general. Echemos un vistazo a algunos puntos que un principiante debe tener en cuenta al explorar folletos.<\/p>\n<ul>\n<li style=\"padding-left: 16px;\">Primero, juegue el papel de cliente mientras observa muestras para analizar cu\u00e1l de ellas le atrae m\u00e1s y la raz\u00f3n subyacente detr\u00e1s de ello. Los rastreados en l\u00ednea no deber\u00edan ser su \u00fanica fuente. Busque los que se entregan en conferencias de negocios.<\/li>\n<li style=\"padding-left: 16px;\">Decide entre un programa de software premium o uno basado en web para dise\u00f1ar el folleto. Aunque Adobe InDesign y QuarkXPress son dos de los m\u00e1s destacados, aquellos que busquen algo econ\u00f3mico podr\u00edan terminar con PagePlus. Aquellos que prefieren la web pueden recurrir a MyCreativeShop, un software basado en la web. <a href=\"https:\/\/www.flipbuilder.com\/\" target=\"_blank\" rel=\"noopener\">Flip PDF Plus Pro<\/a> es otro <a href=\"http:\/\/www.flipbuilder.com\/convert-pdf-to-brochure.html\" target=\"_blank\" rel=\"noopener\">creador de folletos digitales<\/a> software, una opci\u00f3n econ\u00f3mica pero profesional para todos.<\/li>\n<li style=\"padding-left: 16px;\">Traza solo la mejor y m\u00e1s adecuada plantilla para tu folleto. Al igual que un molde, presenta el contenido y las im\u00e1genes de una manera atractiva para darle al arreglo una perspectiva profesional.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7980\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online.jpg\" alt=\"hacer un folleto en l\u00ednea\" width=\"839\" height=\"559\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online.jpg 839w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online-300x200.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online-768x512.jpg 768w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/make-a-brochure-online-18x12.jpg 18w\" sizes=\"(max-width: 839px) 100vw, 839px\" \/><\/a><\/p>\n<h2>Cree un folleto profesional para sorprender a la audiencia<\/h2>\n<p>Ahora viene la secci\u00f3n m\u00e1s esperada y para mantenerlo en el camino correcto, aqu\u00ed hay un procedimiento paso a paso a seguir.<\/p>\n<h3>Paso 1. Lluvia de ideas<\/h3>\n<p>Realice una sesi\u00f3n de lluvia de ideas para planificar lo que se incluir\u00e1. Es recomendable ce\u00f1irse a datos breves, evitar la jerga, resaltar un descuento exclusivo y poner en negrita todos los beneficios posibles de aprovechar su producto\/servicio.<\/p>\n<h3>Paso 2. C\u00ed\u00f1ete a la regla<\/h3>\n<p>Siga la regla de los tercios al dise\u00f1ar. Esto se debe a que nuestro cerebro capta todo lo que aparece tres veces mejor. Por lo tanto, cuando lo divida en partes, ya sea vertical u horizontalmente, lim\u00edtese siempre a tres para atraer a los espectadores.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-800\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture1.png\" alt=\"\" width=\"839\" height=\"571\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture1.png 697w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture1-300x204.png 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture1-1x1.png 1w\" sizes=\"(max-width: 839px) 100vw, 839px\" \/><\/p>\n<h3>Paso 3. Agrega texto conciso<\/h3>\n<p>Utilice texto legible y lenguaje l\u00facido. El tama\u00f1o de fuente est\u00e1ndar para un folleto es 14 o superior, as\u00ed que aseg\u00farese siempre del mismo. En cuanto al lenguaje, evite abundar en palabras, m\u00e1s bien sea claro e informativo para transformar el folleto en uno f\u00e1cil de usar.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-801\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture2.png\" alt=\"\" width=\"839\" height=\"612\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture2.png 717w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture2-300x219.png 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture2-1x1.png 1w\" sizes=\"(max-width: 839px) 100vw, 839px\" \/><\/p>\n<h3>Paso 4. Mant\u00e9n el dise\u00f1o moderno<\/h3>\n<p>Opte por una apariencia modernizada, libre de demasiados textos e im\u00e1genes. El principio fundamental es evitar un fondo estampado.<\/p>\n<h3>Paso 5. Usa menos colores<\/h3>\n<p>Utilice cuatro o menos colores para construirlo. Tome sombras de su logotipo y omita las im\u00e1genes detalladas, que podr\u00edan resultar realmente duras para la vista. Mantenga la luz de fondo en la sombra mientras el texto aparece grabado en un tono brillante.<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-802\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture3.jpg\" alt=\"\" width=\"839\" height=\"607\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture3.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture3-300x217.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2018\/12\/Picture3-1x1.jpg 1w\" sizes=\"(max-width: 839px) 100vw, 839px\" \/><\/p>\n<h2>Impresi\u00f3n<\/h2>\n<p>Ahora viene la etapa m\u00e1s crucial de crear un folleto de perspectiva profesional. Exploremos los pasos para una copia impresa.<\/p>\n<h3>Paso 1. Ac\u00e9rcate a una imprenta local<\/h3>\n<p>En lugar de utilizar la impresora en casa, cambie a una impresora profesional utilizando papeles e impresoras de alta calidad.<\/p>\n<h3>Paso 2: busque opciones en la imprenta local<\/h3>\n<p>Pregunta por lo que sirven all\u00ed. Lo ideal ser\u00eda limitarlo a un acabado brillante para darle una apariencia de alta calidad. Explorando estilos contempor\u00e1neos como tr\u00edpticos, b\u00edblicos y parte trasera redondeada.<\/p>\n<h3>Paso 3: Comunica tu visi\u00f3n<\/h3>\n<p>Mant\u00e9ngase en contacto con el impresor para llegar a un resultado estupendo, todo listo para despertar el inter\u00e9s de la audiencia.<\/p>\n<h2>Conclusi\u00f3n<\/h2>\n<p>Un folleto ideal desarrolla una historia, se presenta como un documento informativo en papel y queda grabado en la memoria. Un principiante podr\u00eda comenzar con los pasos mencionados anteriormente o cambiar a <a href=\"http:\/\/www.flipbuilder.com\/brochure.html\" target=\"_blank\" rel=\"noopener\">folletos digitales interactivos<\/a> con efecto flip-style, usando Flip PDF Plus Pro. Convierte sus archivos PDF en atractivos folletos, combinados con un dise\u00f1o elegante, elementos interactivos y una excelente legibilidad en cualquier dispositivo. Puedes probarlo gratis para crear un folleto sin problemas.<\/p>\n\n\n<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }<\/style><div class='embed-container'><iframe src='https:\/\/static.flipbuilder.com\/demo\/brochure\/thrive-process-brochure\/mobile\/index.html' frameborder='0' allowfullscreen><\/iframe><\/div>\n\n\n\n<div class=\"wp-block-columns dash-block-pro is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group pro has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<br>\n\n\n\n<p class=\"has-text-align-center\" style=\"font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-style:normal;font-weight:700\">Convierta su PDF a un Flipbook f\u00e1cilmente<\/p>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-font-size\" style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);\"><a class=\"wp-block-button__link has-white-color has-light-green-cyan-to-vivid-green-cyan-gradient-background has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=win&amp;product=pro\"><strong>Descargar para Windows<\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-font-size\" style=\"font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);\"><a class=\"wp-block-button__link has-white-color has-black-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=mac&amp;product=pro\"><strong>Descargar para Mac<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<br>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Los folletos, a diferencia de los carteles, panfletos o volantes, contienen una gran cantidad de informaci\u00f3n. Por lo general, dise\u00f1ado para actuar como la cara de una empresa, un folleto profesional crea la primera impresi\u00f3n de una empresa y hace que su marca se destaque del resto. Si tu pr\u00f3ximo plan de acci\u00f3n es informar a tu p\u00fablico objetivo sobre [\u2026]<\/p>","protected":false},"author":5,"featured_media":7981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[135],"tags":[],"class_list":["post-796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brochure-publish"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Make A Brochure<\/title>\n<meta name=\"description\" content=\"If your next plan of action is to intimate your target audience about the products\/services offered, then follow the simple steps to come up with an outstanding brochure, rich in visual elements.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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