{"id":39,"date":"2012-12-18T20:28:33","date_gmt":"2012-12-18T20:28:33","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=39"},"modified":"2022-07-25T01:33:11","modified_gmt":"2022-07-25T01:33:11","slug":"building-a-following-through-content-strategic-ebook-marketing","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/es\/building-a-following-through-content-strategic-ebook-marketing\/39\/","title":{"rendered":"Creaci\u00f3n de seguidores a trav\u00e9s del contenido: marketing estrat\u00e9gico de libros electr\u00f3nicos"},"content":{"rendered":"<p>La belleza de desarrollar buen contenido y empaquetarlo de una manera que sea atractiva para los lectores es que se convierte en un activo valioso en la construcci\u00f3n de una marca. Especialmente si est\u00e1 tratando de generar seguidores en redes sociales como Twitter y LinkedIn. Es mucho m\u00e1s f\u00e1cil interactuar con clientes o seguidores potenciales dando algo de valor que tratar de convencerlos de que ofreces valor. Por lo tanto, cuando trate de determinar su estrategia de crecimiento para 2013, ser\u00eda prudente planificar al menos un par de libros electr\u00f3nicos para compartir.<!--more--><\/p>\n<p>Pero recopilar contenido y compartirlo con la comunidad social no es solo una cuesti\u00f3n de escribir, envolver y entregar. Requiere estrategia y planificaci\u00f3n si desea crear un zumbido que genere retornos. Tienes que comenzar con un tema actual y convincente que resonar\u00e1 con las personas que te importan. Luego, debe entregarlo de una manera atractiva que haga que las personas pasen las p\u00e1ginas. Aqu\u00ed hay algunos consejos para hacer que su libro electr\u00f3nico sea un \u00e9xito:<\/p>\n<ol>\n<li>Aseg\u00farate de compartir algo de valor. Educar a las personas sobre c\u00f3mo hacer algo y no dejar nada para el seguimiento. Al ofrecer algo que no requiere recursos adicionales para aplicar, est\u00e1 generando confianza. La gente apreciar\u00e1 lo que comparta y aquellos que se beneficien de ello estar\u00e1n abiertos a sus servicios u ofertas ampliados.<\/li>\n<li>Contar una historia. Use casos y ejemplos que sean relevantes y puedan ser citados. Las citas de las personas involucradas son parte de ella. La gente quiere escuchar historias de \u00e9xito con las que puedan identificarse. Cuanto m\u00e1s comparta sobre ejemplos de la vida real, m\u00e1s resonar\u00e1 su mensaje.<\/li>\n<li>Aseg\u00farate de que tu contenido sea atractivo. En nuestra sociedad de gratificaci\u00f3n instant\u00e1nea, no se puede compartir gran contenido sin ayudas visuales. Im\u00e1genes, video, gr\u00e1ficos, flujo de trabajo. Todo es fundamental para presentar su conocimiento de una manera aceptable.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>Cuando se trata del n\u00famero 3, podemos ayudar. Usando Flip PDF profesional para <a title=\"Software para voltear libros\" href=\"http:\/\/flipbuilder.com\">convertir libros electr\u00f3nicos PDF en libros animados elegantes<\/a>, puede incrustar videos, galer\u00edas de fotos y mucho m\u00e1s en libros animados que son visualmente atractivos y f\u00e1ciles de leer. A medida que continuamos compartiendo excelentes consejos sobre c\u00f3mo comercializar mejor su contenido en 2013, tambi\u00e9n queremos asegurarnos de que conozca todos los beneficios que ofrece Flipbuilder. \u00bfSobre qu\u00e9 quieres aprender m\u00e1s en 2013? Comenta aqu\u00ed y haremos todo lo posible para ayudarte.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-background\" style=\"background-color: #5db73c;\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=win&amp;product=pro\">Descargar para Windows<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" style=\"background-color: #3c96b7;\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=mac&amp;product=pro\">Descargar para el sistema operativo Mac<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>La belleza de desarrollar buen contenido y empaquetarlo de una manera que sea atractiva para los lectores es que se convierte en un activo valioso en la construcci\u00f3n de una marca. Especialmente si est\u00e1 tratando de generar seguidores en redes sociales como Twitter y LinkedIn. Es mucho m\u00e1s f\u00e1cil interactuar con clientes o seguidores potenciales [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-39","post","type-post","status-publish","format-standard","hentry","category-ebooks","category-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Building a following through content - strategic eBook marketing - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/es\/building-a-following-through-content-strategic-ebook-marketing\/39\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Building a following through content - strategic eBook marketing - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"The beauty of developing good content and packaging it in a way that is appealing to readers is it becomes a valuable asset in building a brand. 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