{"id":9984,"date":"2026-06-05T01:04:24","date_gmt":"2026-06-05T01:04:24","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/"},"modified":"2026-06-05T01:04:24","modified_gmt":"2026-06-05T01:04:24","slug":"how-to-create-interactive-product-showcase-drives-sales","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/cs\/how-to-create-interactive-product-showcase-drives-sales\/9984\/","title":{"rendered":"Jak vytvo\u0159it interaktivn\u00ed produktovou prezentaci, kter\u00e1 zv\u00fd\u0161\u00ed prodej (pr\u016fvodce pro rok 2026)"},"content":{"rendered":"<p>Va\u0161e str\u00e1nky produkt\u016f sice mohou p\u0159itahovat n\u00e1v\u0161t\u011bvnost, ale skute\u010dn\u011b se prod\u00e1vaj\u00ed? V roce 2026 statick\u00e9 PDF soubory a z\u00e1kladn\u00ed obrazov\u00e9 galerie nesta\u010d\u00ed k udr\u017een\u00ed pozornosti kupuj\u00edc\u00edch. Interaktivn\u00ed prezentace produkt\u016f umo\u017e\u0148uje z\u00e1kazn\u00edk\u016fm prozkoumat va\u0161i nab\u00eddku tak, jak cht\u011bj\u00ed: listovat str\u00e1nkami, p\u0159ibli\u017eovat detaily, sledovat rozvinut\u00e9 funkce a klikat p\u0159\u00edmo na to, co je zaj\u00edm\u00e1.<\/p>\n<p>V t\u00e9to p\u0159\u00edru\u010dce v\u00e1s p\u0159esn\u011b provedu t\u00edm, jak vytvo\u0159it interaktivn\u00ed produktovou prezentaci, kter\u00e1 prom\u011bn\u00ed prohl\u00ed\u017eej\u00edc\u00ed v kupuj\u00edc\u00ed, a to pomoc\u00ed n\u00e1stroj\u016f, kter\u00e9 si m\u016f\u017eete nastavit dnes i bez vzd\u011bl\u00e1n\u00ed v oboru designu.<\/p>\n<h2>Co je interaktivn\u00ed produktov\u00e1 prezentace?<\/h2>\n<p>Interaktivn\u00ed produktov\u00e1 prezentace je digit\u00e1ln\u00ed prezentace va\u0161ich produkt\u016f, kter\u00e1 jde nad r\u00e1mec statick\u00fdch obr\u00e1zk\u016f. M\u00edsto ploch\u00e9ho PDF nebo jednoduch\u00e9 obrazov\u00e9 m\u0159\u00ed\u017eky nab\u00edz\u00ed ot\u00e1\u010den\u00ed str\u00e1nek ve stylu flipbooku, klikateln\u00e9 aktivn\u00ed oblasti, vlo\u017een\u00e1 videa, funkci zoomu a \u010dasto p\u0159\u00edm\u00fd odkaz na n\u00e1kup nebo popt\u00e1vku.<\/p>\n<p>P\u0159edstavte si to jako digit\u00e1ln\u00ed verzi luxusn\u00edho ti\u0161t\u011bn\u00e9ho katalogu \u2013 ale takov\u00e9ho, kter\u00fd je k dispozici na va\u0161ich webov\u00fdch str\u00e1nk\u00e1ch, lze jej sd\u00edlet e-mailem a aktualizuje se v re\u00e1ln\u00e9m \u010dase. Na rozd\u00edl od standardn\u00ed str\u00e1nky produktu je interaktivn\u00ed p\u0159ehl\u00eddka kur\u00e1torsky vybran\u00fdm\u2026 <em>za\u017e\u00edt<\/em> navr\u017een\u00e9 tak, aby vypr\u00e1v\u011bly p\u0159\u00edb\u011bh va\u0161ich produkt\u016f.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/04\/digital-devices.jpg\" alt=\"Interaktivn\u00ed prezentace produkt\u016f na tabletu a po\u010d\u00edta\u010di\" width=\"1024\" height=\"512\" \/><\/figure>\n<h2>Pro\u010d interaktivn\u00ed vitr\u00edny p\u0159ekon\u00e1vaj\u00ed statick\u00e9 produktov\u00e9 str\u00e1nky<\/h2>\n<p>Pokud se st\u00e1le spol\u00e9h\u00e1te na statick\u00e9 PDF soubory nebo seznamy produkt\u016f pouze s obr\u00e1zky, zde je d\u016fvod, pro\u010d pravd\u011bpodobn\u011b nech\u00e1v\u00e1te prodej na stole:<\/p>\n<ul>\n<li><strong>Del\u0161\u00ed doba setrv\u00e1n\u00ed:<\/strong> Interaktivn\u00ed flipbooky udr\u017e\u00ed n\u00e1v\u0161t\u011bvn\u00edky na va\u0161\u00ed str\u00e1nce 3\u20135kr\u00e1t d\u00e9le ne\u017e statick\u00fd obsah, co\u017e vyhled\u00e1va\u010d\u016fm signalizuje hodnotu a zvy\u0161uje \u0161anci na konverzi.<\/li>\n<li><strong>Vy\u0161\u0161\u00ed m\u00edra zapojen\u00ed:<\/strong> Interaktivn\u00ed prvky, jako jsou aktivn\u00ed body a vlo\u017een\u00e1 videa, zvy\u0161uj\u00ed m\u00edru prokliku na v\u00fdzvy k akci produktu a\u017e o 401 TP26T ve srovn\u00e1n\u00ed se standardn\u00edmi str\u00e1nkami.<\/li>\n<li><strong>Lep\u0161\u00ed mobiln\u00ed z\u00e1\u017eitek:<\/strong> Modern\u00ed platformy pro flipbooky jsou pln\u011b responzivn\u00ed, co\u017e u\u017eivatel\u016fm mobiln\u00edch telefon\u016f poskytuje stejn\u00fd bohat\u00fd z\u00e1\u017eitek jako na stoln\u00edch po\u010d\u00edta\u010d\u00edch.<\/li>\n<li><strong>Snadn\u011bj\u0161\u00ed sd\u00edlen\u00ed a distribuce:<\/strong> Jeden odkaz na va\u0161i interaktivn\u00ed prezentaci lze sd\u00edlet e-mailem, p\u0159es WhatsApp nebo soci\u00e1ln\u00ed s\u00edt\u011b \u2013 nen\u00ed nutn\u00e9 stahovat aplikaci.<\/li>\n<li><strong>Aktualizace v re\u00e1ln\u00e9m \u010dase:<\/strong> Zm\u011b\u0148te cenu, aktualizujte obr\u00e1zek produktu nebo p\u0159idejte novou skladovou polo\u017eku bez nutnosti op\u011btovn\u00e9ho tisku nebo p\u0159estavov\u00e1n\u00ed str\u00e1nek.<\/li>\n<\/ul>\n<p>Pro podrobn\u011bj\u0161\u00ed srovn\u00e1n\u00ed digit\u00e1ln\u00edch a ti\u0161t\u011bn\u00fdch form\u00e1t\u016f pro prezentace produkt\u016f se pod\u00edvejte na na\u0161i <a href=\"https:\/\/blog.flipbuilder.com\/cs\/digital-catalog-vs-printed-catalog-a-real-cost-comparison-for-2026\/9945\/\" target=\"_blank\" rel=\"noopener\">porovn\u00e1n\u00ed cen digit\u00e1ln\u00edho a ti\u0161t\u011bn\u00e9ho katalogu<\/a>.<\/p>\n<h2>Jak vytvo\u0159it interaktivn\u00ed produktovou prezentaci v 7 kroc\u00edch<\/h2>\n<h3>Krok 1: Definujte sv\u016fj c\u00edl a publikum<\/h3>\n<p>Ne\u017e otev\u0159ete jak\u00fdkoli grafick\u00fd n\u00e1stroj, zeptejte se: pro koho je tato vitr\u00edna ur\u010dena a co chci, aby d\u011blali? Vitr\u00edna pro velkoobchod B2B vypad\u00e1 a funguje velmi odli\u0161n\u011b od lookbooku pro maloobchod B2C.<\/p>\n<p>Pro B2B (business to business) pot\u0159ebuje va\u0161e vitr\u00edna jasn\u00e9 cenov\u00e9 \u00farovn\u011b, informace o minim\u00e1ln\u00edm objedn\u00e1vkov\u00e9m mno\u017estv\u00ed (MOQ) a podrobnosti o skladov\u00fdch jednotk\u00e1ch (SKU). Pro B2C (business to consumer) by se m\u011bl d\u016fraz kl\u00e1st na lifestylov\u00e9 obr\u00e1zky, emocion\u00e1ln\u00ed p\u0159ita\u017elivost a bezprobl\u00e9movou cestu k pokladn\u011b. Ne\u017e za\u010dnete navrhovat, poznejte sv\u00e9ho kupuj\u00edc\u00edho.<\/p>\n<h3>Krok 2: Vyberte spr\u00e1vnou platformu<\/h3>\n<p>Platforma, kterou si vyberete, ur\u010duje, co va\u0161e prezentace dok\u00e1\u017ee. Hledejte tyto nezbytn\u00e9 funkce:<\/p>\n<ul>\n<li>Ot\u00e1\u010den\u00ed str\u00e1nek ve stylu flipbooku s plynul\u00fdmi animacemi<\/li>\n<li>P\u0159izp\u016fsobiteln\u00e9 aktivn\u00ed body, kter\u00e9 odkazuj\u00ed na podrobnosti o produktu nebo extern\u00ed str\u00e1nky<\/li>\n<li>Podpora vestav\u011bn\u00e9ho videa a zvuku<\/li>\n<li>V\u00fdstup responzivn\u00ed pro mobiln\u00ed za\u0159\u00edzen\u00ed<\/li>\n<li>Analytick\u00fd panel pro sledov\u00e1n\u00ed, kter\u00e9 str\u00e1nky a produkty p\u0159itahuj\u00ed nejv\u011bt\u0161\u00ed pozornost<\/li>\n<li>Snadn\u00e9 sd\u00edlen\u00ed pomoc\u00ed odkazu, e-mailu nebo QR k\u00f3du<\/li>\n<\/ul>\n<p><a href=\"https:\/\/fliphtml5.com\/features\/\" target=\"_blank\" rel=\"noopener\">FlipHTML5<\/a> nab\u00edz\u00ed v\u0161echny tyto funkce ihned po vybalen\u00ed, co\u017e z n\u011bj \u010din\u00ed silnou volbu pro vytv\u00e1\u0159en\u00ed interaktivn\u00edch produktov\u00fdch prezentac\u00ed bez nutnosti k\u00f3dov\u00e1n\u00ed. M\u016f\u017eete nahr\u00e1t sv\u00e9 st\u00e1vaj\u00edc\u00ed PDF soubory nebo vytvo\u0159it od nuly pomoc\u00ed jejich editoru.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/04\/business-strategy.png\" alt=\"Rozhran\u00ed FlipHTML5 pro vytv\u00e1\u0159en\u00ed produktov\u00fdch prezentac\u00ed\" width=\"1024\" height=\"512\" \/><\/figure>\n<h3>Krok 3: Strukturujte svou prezentaci jako p\u0159\u00edb\u011bh<\/h3>\n<p>Nejlep\u0161\u00ed produktov\u00e9 prezentace neobsahuj\u00ed jen hromadu fotografi\u00ed produkt\u016f v m\u0159\u00ed\u017ece. Prov\u00e1d\u011bj\u00ed div\u00e1ka cel\u00fdm p\u0159\u00edb\u011bhem: p\u0159edstavuj\u00ed zna\u010dku, prezentuj\u00ed kl\u00ed\u010dov\u00e9 produkty, zd\u016fraz\u0148uj\u00ed kl\u00ed\u010dov\u00e9 vlastnosti, ukazuj\u00ed detaily produktu a kon\u010d\u00ed jasnou v\u00fdzvou k akci.<\/p>\n<p>Dobr\u00e1 struktura pro prezentaci produkt\u016f:<\/p>\n<ul>\n<li><strong>Tituln\u00ed strana:<\/strong> Identita zna\u010dky, n\u00e1zev produktov\u00e9 \u0159ady, vizu\u00e1ln\u00ed l\u00e1kadlo<\/li>\n<li><strong>Zaveden\u00ed:<\/strong> P\u0159\u00edb\u011bh zna\u010dky, hodnotov\u00e1 nab\u00eddka, co d\u011bl\u00e1 tuto produktovou \u0159adu jedine\u010dnou<\/li>\n<li><strong>Hlavn\u00ed produkty (2\u20133):<\/strong> Doporu\u010den\u00e9 polo\u017eky s obr\u00e1zky na cel\u00e9 plo\u0161e a dopl\u0148uj\u00edc\u00edm textem<\/li>\n<li><strong>Detaily produktu:<\/strong> Technick\u00e9 specifikace, velikosti, materi\u00e1ly, cenov\u00e9 kategorie<\/li>\n<li><strong>Sn\u00edmky \u017eivotn\u00edho stylu\/kontextu:<\/strong> Produkty v pou\u017e\u00edv\u00e1n\u00ed, v kontextu<\/li>\n<li><strong>Soci\u00e1ln\u00ed d\u016fkaz:<\/strong> Z\u00e1kaznick\u00e9 reference, p\u0159\u00edpadov\u00e9 studie, ocen\u011bn\u00ed<\/li>\n<li><strong>Str\u00e1nka s v\u00fdzvou k akci:<\/strong> Kontaktn\u00ed informace, odkaz na popt\u00e1vkov\u00fd formul\u00e1\u0159, URL adresa pro p\u0159\u00edm\u00fd n\u00e1kup<\/li>\n<\/ul>\n<h3>Krok 4: N\u00e1vrh pro vizu\u00e1ln\u00ed dopad<\/h3>\n<p>I s interaktivn\u00edmi prvky je vizu\u00e1ln\u00ed design prvo\u0159ad\u00fd. Zde jsou kl\u00ed\u010dov\u00e9 principy:<\/p>\n<ul>\n<li><strong>Konzistentn\u00ed typografie:<\/strong> Pou\u017eijte maxim\u00e1ln\u011b 2\u20133 fonty. Nadpisy by m\u011bly b\u00fdt tu\u010dn\u00e9 a \u010diteln\u00e9 i p\u0159i zmen\u0161en\u00ed miniatury.<\/li>\n<li><strong>Velkorys\u00fd b\u00edl\u00fd prostor:<\/strong> Nep\u0159epl\u0148ujte str\u00e1nky produkt\u016f. Nechte obr\u00e1zky d\u00fdchat.<\/li>\n<li><strong>Vysoce kvalitn\u00ed obr\u00e1zky:<\/strong> Ka\u017ed\u00e1 produktov\u00e1 fotografie by m\u011bla m\u00edt \u0161\u00ed\u0159ku alespo\u0148 1200 pixel\u016f. Pou\u017e\u00edvejte konzistentn\u00ed osv\u011btlen\u00ed a pozad\u00ed.<\/li>\n<li><strong>Jasn\u00e1 vizu\u00e1ln\u00ed hierarchie:<\/strong> Nejd\u016fle\u017eit\u011bj\u0161\u00ed produkt by m\u011bl b\u00fdt nejv\u011bt\u0161\u00edm prvkem na str\u00e1nce.<\/li>\n<li><strong>Barvy zna\u010dky:<\/strong> Pou\u017e\u00edvejte paletu zna\u010dek konzistentn\u011b na v\u0161ech str\u00e1nk\u00e1ch.<\/li>\n<\/ul>\n<p>Dal\u0161\u00ed principy n\u00e1vrhu specifick\u00e9 pro digit\u00e1ln\u00ed katalogy naleznete v na\u0161em pr\u016fvodci <a href=\"https:\/\/blog.flipbuilder.com\/cs\/digital-catalog-design-tips-higher-conversions\/\" target=\"_blank\" rel=\"noopener\">tipy na design digit\u00e1ln\u00edho katalogu pro vy\u0161\u0161\u00ed konverze<\/a>.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/data-visualization.jpg\" alt=\"N\u00e1vrh rozvr\u017een\u00ed \u010dist\u00e9 produktov\u00e9 prezentace\" width=\"1024\" height=\"683\" \/><\/figure>\n<h3>Krok 5: P\u0159id\u00e1n\u00ed interaktivn\u00edch prvk\u016f<\/h3>\n<p>Zde se va\u0161e prezentace z dobr\u00e9 stane skv\u011blou. Interaktivn\u00ed prvky prom\u011bn\u00ed pasivn\u00ed div\u00e1ky v aktivn\u00ed \u00fa\u010dastn\u00edky:<\/p>\n<ul>\n<li><strong>Klikateln\u00e9 aktivn\u00ed oblasti:<\/strong> P\u0159ekryjte str\u00e1nky produkt\u016f klikateln\u00fdmi te\u010dkami nebo z\u00f3nami, kter\u00e9 odhal\u00ed dal\u0161\u00ed podrobnosti, specifikace nebo odkazy.<\/li>\n<li><strong>Vlo\u017een\u00e1 videa:<\/strong> P\u0159idejte uk\u00e1zkov\u00e1 videa produkt\u016f p\u0159\u00edmo na str\u00e1nku. 60sekundov\u00e1 uk\u00e1zka \u010dasto vede k lep\u0161\u00ed konverzi ne\u017e str\u00e1nka textu.<\/li>\n<li><strong>Vnit\u0159n\u00ed odkazy:<\/strong> Propojte souvisej\u00edc\u00ed produkty v r\u00e1mci vitr\u00edny a sledujte div\u00e1ky od jedn\u00e9 polo\u017eky k dal\u0161\u00ed.<\/li>\n<li><strong>Zvukov\u00fd koment\u00e1\u0159:<\/strong> U luxusn\u00edch nebo vysoce anga\u017eovan\u00fdch produkt\u016f m\u016f\u017ee dabing vytvo\u0159it pohlcuj\u00edc\u00ed z\u00e1\u017eitek.<\/li>\n<li><strong>P\u0159ibl\u00ed\u017een\u00ed a posunut\u00ed:<\/strong> Umo\u017en\u011bte div\u00e1k\u016fm prohl\u00e9dnout si podrobnosti o produktu zbl\u00edzka, ani\u017e by museli opustit str\u00e1nku.<\/li>\n<\/ul>\n<p>Vestav\u011bn\u00e9 n\u00e1stroje pro hotspoty a vkl\u00e1d\u00e1n\u00ed videa ve FlipHTML5 usnad\u0148uj\u00ed p\u0159id\u00e1v\u00e1n\u00ed t\u011bchto prvk\u016f bez nutnosti z\u00e1sahu do k\u00f3du. Proch\u00e1zejte <a href=\"https:\/\/fliphtml5.com\/templates\/\" target=\"_blank\" rel=\"noopener\">\u0160ablony FlipHTML5<\/a> a prohl\u00e9dn\u011bte si p\u0159edp\u0159ipraven\u00e1 interaktivn\u00ed rozvr\u017een\u00ed, kter\u00e1 si m\u016f\u017eete p\u0159izp\u016fsobit pro svou produktovou \u0159adu.<\/p>\n<h3>Krok 6: Publikujte a vlo\u017ete na sv\u016fj web<\/h3>\n<p>Jakmile je va\u0161e prezentace navr\u017eena a interaktivn\u00ed prvky nastaveny, publikujte ji a z\u00edskejte odkaz ke sd\u00edlen\u00ed. V\u011bt\u0161ina platforem v\u00e1m poskytne jak k\u00f3d pro vlo\u017een\u00ed, tak p\u0159\u00edmou URL adresu.<\/p>\n<p>Vlo\u017een\u00ed na v\u00e1\u0161 web:<\/p>\n<ul>\n<li><strong>Vlo\u017een\u00ed na celou str\u00e1nku:<\/strong> Nahra\u010fte statick\u00fd PDF soubor ke sta\u017een\u00ed interaktivn\u00edm flipbookem na vyhrazen\u00e9 vstupn\u00ed str\u00e1nce.<\/li>\n<li><strong>Vlo\u017een\u00ed iframe:<\/strong> Um\u00edst\u011bte vitr\u00ednu do str\u00e1nky kategorie produkt\u016f jako funkci \u201eZobrazit katalog\u201c.<\/li>\n<li><strong>Spou\u0161t\u011b\u010d vyskakovac\u00edho okna:<\/strong> Nastavte, aby se vitr\u00edna otev\u0159ela, kdy\u017e n\u00e1v\u0161t\u011bvn\u00edci kliknou na tla\u010d\u00edtko \u201eZobrazit vitr\u00ednu produkt\u016f\u201c.<\/li>\n<li><strong>QR k\u00f3d:<\/strong> Vytiskn\u011bte QR k\u00f3d na obaly, vizitky nebo fyzick\u00e9 bro\u017eury, abyste p\u0159e\u0161li na digit\u00e1ln\u00ed verzi.<\/li>\n<\/ul>\n<p>Pot\u0159ebujete pomoc s vlo\u017een\u00edm digit\u00e1ln\u00edho katalogu? N\u00e1\u0161 tutori\u00e1l na <a href=\"https:\/\/blog.flipbuilder.com\/cs\/how-to-embed-digital-catalog-on-website\/\" target=\"_blank\" rel=\"noopener\">jak vlo\u017eit digit\u00e1ln\u00ed katalog na v\u00e1\u0161 web<\/a> pokr\u00fdv\u00e1 v\u0161echny hlavn\u00ed platformy CMS.<\/p>\n<h3>Krok 7: Sledov\u00e1n\u00ed v\u00fdkonu a iterace<\/h3>\n<p>Nejlep\u0161\u00ed interaktivn\u00ed prezentace nejsou jen tak pro zapomenut\u00ed. Vyu\u017eijte vestav\u011bn\u00e9 analytick\u00e9 n\u00e1stroje k pochopen\u00ed:<\/p>\n<ul>\n<li>Kter\u00e9 str\u00e1nky maj\u00ed nejv\u00edce zhl\u00e9dnut\u00ed<\/li>\n<li>Kde div\u00e1ci odch\u00e1zej\u00ed<\/li>\n<li>Kter\u00e9 hotspoty z\u00edsk\u00e1vaj\u00ed nejv\u00edce kliknut\u00ed<\/li>\n<li>Jak dlouho pr\u016fm\u011brn\u00fd div\u00e1k str\u00e1v\u00ed v jednotliv\u00fdch sekc\u00edch<\/li>\n<li>Zdroje n\u00e1v\u0161t\u011bvnosti \u2013 e-mail, soci\u00e1ln\u00ed s\u00edt\u011b, p\u0159\u00edm\u00fd kontakt nebo doporu\u010den\u00ed<\/li>\n<\/ul>\n<p>Vyu\u017eijte tyto informace k \u010dtvrtletn\u00ed aktualizaci va\u0161\u00ed vitr\u00edny. Vym\u011b\u0148te neefektivn\u00ed produkty na p\u0159edn\u00ed stranu, aktualizujte ceny, p\u0159idejte nov\u00e9 produkty a sez\u00f3nn\u011b obnovte obr\u00e1zek na ob\u00e1lce.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/04\/finance-charts.jpg\" alt=\"Analytick\u00fd panel zobrazuj\u00edc\u00ed v\u00fdkon prezentace produkt\u016f\" width=\"1024\" height=\"512\" \/><\/figure>\n<h2>P\u0159\u00edklad z re\u00e1ln\u00e9ho sv\u011bta: Jak jeden prodejce zv\u00fd\u0161il zapojen\u00ed do katalogu o 60%<\/h2>\n<p>St\u0159edn\u011b velk\u00fd prodejce dom\u00e1c\u00edch pot\u0159eb p\u0159e\u0161el za\u010d\u00e1tkem roku 2025 z e-mailov\u00fdch p\u0159\u00edloh ve form\u00e1tu PDF na interaktivn\u00ed produktov\u00e9 prezentace s vyu\u017eit\u00edm FlipHTML5. Zde je to, co ud\u011blal a jak\u00e9 v\u00fdsledky zaznamenal:<\/p>\n<ul>\n<li><strong>Probl\u00e9m:<\/strong> Jejich sez\u00f3nn\u00ed katalog produkt\u016f byl zasl\u00e1n jako p\u0159\u00edloha PDF. M\u00edra otev\u0159en\u00ed byla 18% a proklik\u016f na jejich webov\u00e9 str\u00e1nky bylo m\u00e9n\u011b ne\u017e 2%.<\/li>\n<li><strong>\u0158e\u0161en\u00ed:<\/strong> Vytvo\u0159ili interaktivn\u00ed katalog flipbook s vlo\u017een\u00fdmi videi o produktech, klikac\u00edmi odkazy na str\u00e1nky produkt\u016f a QR k\u00f3dem na obalu, kter\u00fd vedl k digit\u00e1ln\u00ed verzi.<\/li>\n<li><strong>V\u00fdsledek po 3 m\u011bs\u00edc\u00edch:<\/strong> M\u00edra otev\u0159en\u00ed e-mail\u016f se zv\u00fd\u0161ila na 671 TP26T. Pr\u016fm\u011brn\u00e1 doba setrv\u00e1n\u00ed na str\u00e1nce katalogu byla 4 minuty 20 sekund. P\u0159\u00edm\u00e1 n\u00e1v\u0161t\u011bvnost webov\u00fdch str\u00e1nek z odkaz\u016f z katalogu se zv\u00fd\u0161ila o 601 TP26T. Po\u010det odeslan\u00fdch popt\u00e1vkov\u00fdch formul\u00e1\u0159\u016f z katalogu vzrostl o 451 TP26T.<\/li>\n<\/ul>\n<p>Ponau\u010den\u00ed: interaktivn\u00ed form\u00e1t nejen l\u00e9pe vypad\u00e1 \u2013 ale dosahuje lep\u0161\u00edch v\u00fdsledk\u016f ve v\u0161ech metrik\u00e1ch, kter\u00e9 jsou pro prodej d\u016fle\u017eit\u00e9.<\/p>\n<h2>Nejlep\u0161\u00ed postupy pro interaktivn\u00ed produktov\u00e9 prezentace<\/h2>\n<h3>D\u011blat:<\/h3>\n<ul>\n<li><strong>Optimalizace rychlosti na\u010d\u00edt\u00e1n\u00ed:<\/strong> P\u0159ed nahr\u00e1n\u00edm obr\u00e1zky zkomprimujte. Pomalu se na\u010d\u00edtaj\u00edc\u00ed prezentace rychle ztr\u00e1c\u00ed div\u00e1ky.<\/li>\n<li><strong>Ud\u011blejte v\u00fdzvy k akci z\u0159ejm\u00e9:<\/strong> Ka\u017ed\u00e1 str\u00e1nka by m\u011bla m\u00edt alespo\u0148 jednu jasnou v\u00fdzvu k akci \u2013 \u201eKoupit nyn\u00ed\u201c, \u201eVy\u017e\u00e1dat si cenovou nab\u00eddku\u201c nebo \u201eRezervovat si uk\u00e1zku\u201c.<\/li>\n<li><strong>Pravideln\u011b aktualizujte:<\/strong> Vyprodan\u00e9 zbo\u017e\u00ed a star\u00e9 ceny naru\u0161uj\u00ed d\u016fv\u011bru. Udr\u017eujte svou vitr\u00ednu aktu\u00e1ln\u00ed.<\/li>\n<li><strong>Test na mobilu:<\/strong> V\u011bt\u0161ina kupuj\u00edc\u00edch v segmentu B2B nyn\u00ed p\u0159ed n\u00e1kupn\u00edm rozhodnut\u00edm prohl\u00ed\u017e\u00ed zbo\u017e\u00ed na mobiln\u00edch za\u0159\u00edzen\u00edch.<\/li>\n<\/ul>\n<h3>Ned\u011blejte:<\/h3>\n<ul>\n<li><strong>P\u0159et\u00ed\u017een\u00ed prvky:<\/strong> P\u0159\u00edli\u0161 mnoho aktivn\u00edch bod\u016f, vide\u00ed a animac\u00ed odv\u00e1d\u00ed pozornost od samotn\u00fdch produkt\u016f.<\/li>\n<li><strong>P\u0159esko\u010dit tituln\u00ed str\u00e1nku:<\/strong> Obecn\u00e1 nebo chyb\u011bj\u00edc\u00ed tituln\u00ed strana p\u0159edstavuje zme\u0161kan\u00fd dojem ze zna\u010dky.<\/li>\n<li><strong>Ignorovat p\u0159\u00edstupnost:<\/strong> P\u0159idejte alternativn\u00ed text ke v\u0161em obr\u00e1zk\u016fm a ujist\u011bte se, \u017ee je text na pozad\u00ed \u010diteln\u00fd.<\/li>\n<li><strong>Pou\u017e\u00edvejte obr\u00e1zky s n\u00edzk\u00fdm rozli\u0161en\u00edm:<\/strong> Rozmazan\u00e9 fotografie produkt\u016f okam\u017eit\u011b podkop\u00e1vaj\u00ed d\u016fv\u011bryhodnost.<\/li>\n<\/ul>\n<h2>Posu\u0148te prezentaci sv\u00fdch produkt\u016f na novou \u00farove\u0148<\/h2>\n<p>Interaktivn\u00ed produktov\u00e1 prezentace je jednou z investic s nejvy\u0161\u0161\u00ed n\u00e1vratnost\u00ed investic, kter\u00e9 m\u016f\u017eete v r\u00e1mci sv\u00e9 digit\u00e1ln\u00ed marketingov\u00e9 strategie prov\u00e9st. Je poutav\u011bj\u0161\u00ed ne\u017e PDF, l\u00e9pe zapamatovateln\u00e1 ne\u017e statick\u00e1 str\u00e1nka a v\u0161estrann\u011bj\u0161\u00ed ne\u017e ti\u0161t\u011bn\u00fd katalog.<\/p>\n<p>Jste p\u0159ipraveni postavit si ten sv\u016fj? <a href=\"https:\/\/fliphtml5.com\/ai\/ai-catalog-maker\/\" target=\"_blank\" rel=\"noopener\">Tv\u016frce katalog\u016f s um\u011blou inteligenc\u00ed od FlipHTML5<\/a> umo\u017e\u0148uje v\u00e1m vytv\u00e1\u0159et profesion\u00e1ln\u00ed interaktivn\u00ed produktov\u00e9 prezentace b\u011bhem n\u011bkolika minut \u2013 bez nutnosti design\u00e9rsk\u00fdch dovednost\u00ed. Prohl\u00e9dn\u011bte si <a href=\"https:\/\/fliphtml5.com\/templates\/\" target=\"_blank\" rel=\"noopener\">knihovna \u0161ablon<\/a> naj\u00edt v\u00fdchoz\u00ed bod, kter\u00fd odpov\u00edd\u00e1 va\u0161emu odv\u011btv\u00ed, p\u0159izp\u016fsobit ho sv\u00fdm produkt\u016fm a publikovat jedn\u00edm kliknut\u00edm.<\/p>\n<p><a href=\"https:\/\/fliphtml5.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Za\u010dn\u011bte s FlipHTML5 zdarma \u2192<\/strong><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Va\u0161e str\u00e1nky s produkty sice mohou p\u0159itahovat n\u00e1v\u0161t\u011bvnost, ale skute\u010dn\u011b se prod\u00e1vaj\u00ed? V roce 2026 statick\u00e9 PDF soubory a z\u00e1kladn\u00ed obrazov\u00e9 galerie nesta\u010d\u00ed k udr\u017een\u00ed pozornosti kupuj\u00edc\u00edch. Interaktivn\u00ed produktov\u00e1 prezentace umo\u017e\u0148uje z\u00e1kazn\u00edk\u016fm prozkoumat va\u0161i nab\u00eddku tak, jak cht\u011bj\u00ed: listovat str\u00e1nkami, p\u0159ibli\u017eovat detaily, sledovat rozvinut\u00e9 funkce a klikat p\u0159\u00edmo na to, co je zaj\u00edm\u00e1. [\u2026]<\/p>","protected":false},"author":15,"featured_media":9930,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[324,552,1],"tags":[],"class_list":["post-9984","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-catalogue","category-create-a-digital-catalog","category-digital-publishing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.flipbuilder.com\/cs\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog\" \/>\n<meta property=\"og:description\" content=\"Your product pages might be getting traffic\u2014but are they actually selling? In 2026, static PDFs and basic image galleries aren\u2019t enough to keep buyers\u2019 attention. An interactive product showcase lets customers explore your offerings the way they want to: flipping through pages, zooming into details, watching features unfold, and clicking straight to what interests them. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.flipbuilder.com\/cs\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\" \/>\n<meta property=\"og:site_name\" content=\"FlipBuilder Blog\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-05T01:04:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/04\/digital-devices.jpg\" \/>\n<meta name=\"author\" content=\"Kikko\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napsal(a)\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kikko\" \/>\n\t<meta name=\"twitter:label2\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\"},\"author\":{\"name\":\"Kikko\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/f13e62df766ad996637c5909c0add5a7\"},\"headline\":\"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide)\",\"datePublished\":\"2026-06-05T01:04:24+00:00\",\"dateModified\":\"2026-06-05T01:04:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\"},\"wordCount\":1469,\"publisher\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png\",\"articleSection\":[\"Catalogue\",\"Create a Digital Catalog\",\"Digital Publishing\"],\"inLanguage\":\"cs\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\",\"url\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\",\"name\":\"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png\",\"datePublished\":\"2026-06-05T01:04:24+00:00\",\"dateModified\":\"2026-06-05T01:04:24+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#breadcrumb\"},\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage\",\"url\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png\",\"contentUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png\",\"width\":2048,\"height\":1070},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/blog.flipbuilder.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#website\",\"url\":\"https:\/\/blog.flipbuilder.com\/tr\/\",\"name\":\"FlipBuilder Blog\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.flipbuilder.com\/tr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#organization\",\"name\":\"FlipBuilder Blog\",\"url\":\"https:\/\/blog.flipbuilder.com\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png\",\"contentUrl\":\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png\",\"width\":190,\"height\":38,\"caption\":\"FlipBuilder Blog\"},\"image\":{\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/f13e62df766ad996637c5909c0add5a7\",\"name\":\"Kikko\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0bbf708ffe31c332726cce52b44c60da?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0bbf708ffe31c332726cce52b44c60da?s=96&d=mm&r=g\",\"caption\":\"Kikko\"},\"url\":\"https:\/\/blog.flipbuilder.com\/cs\/author\/kikko\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.flipbuilder.com\/cs\/how-to-create-interactive-product-showcase-drives-sales\/9984\/","og_locale":"cs_CZ","og_type":"article","og_title":"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog","og_description":"Your product pages might be getting traffic\u2014but are they actually selling? In 2026, static PDFs and basic image galleries aren\u2019t enough to keep buyers\u2019 attention. An interactive product showcase lets customers explore your offerings the way they want to: flipping through pages, zooming into details, watching features unfold, and clicking straight to what interests them. [&hellip;]","og_url":"https:\/\/blog.flipbuilder.com\/cs\/how-to-create-interactive-product-showcase-drives-sales\/9984\/","og_site_name":"FlipBuilder Blog","article_published_time":"2026-06-05T01:04:24+00:00","og_image":[{"url":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/04\/digital-devices.jpg"}],"author":"Kikko","twitter_card":"summary_large_image","twitter_misc":{"Napsal(a)":"Kikko","Odhadovan\u00e1 doba \u010dten\u00ed":"7 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#article","isPartOf":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/"},"author":{"name":"Kikko","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/f13e62df766ad996637c5909c0add5a7"},"headline":"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide)","datePublished":"2026-06-05T01:04:24+00:00","dateModified":"2026-06-05T01:04:24+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/"},"wordCount":1469,"publisher":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png","articleSection":["Catalogue","Create a Digital Catalog","Digital Publishing"],"inLanguage":"cs"},{"@type":"WebPage","@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/","url":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/","name":"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide) - FlipBuilder Blog","isPartOf":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png","datePublished":"2026-06-05T01:04:24+00:00","dateModified":"2026-06-05T01:04:24+00:00","breadcrumb":{"@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#breadcrumb"},"inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#primaryimage","url":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png","contentUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2026\/03\/how-to-make-product-catalog-online.png","width":2048,"height":1070},{"@type":"BreadcrumbList","@id":"https:\/\/blog.flipbuilder.com\/how-to-create-interactive-product-showcase-drives-sales\/9984\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/blog.flipbuilder.com\/"},{"@type":"ListItem","position":2,"name":"How to Create an Interactive Product Showcase That Drives Sales (2026 Guide)"}]},{"@type":"WebSite","@id":"https:\/\/blog.flipbuilder.com\/tr\/#website","url":"https:\/\/blog.flipbuilder.com\/tr\/","name":"FlipBuilder Blog","description":"","publisher":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.flipbuilder.com\/tr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/blog.flipbuilder.com\/tr\/#organization","name":"FlipBuilder Blog","url":"https:\/\/blog.flipbuilder.com\/tr\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png","contentUrl":"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2022\/07\/logo-2-1-1.png","width":190,"height":38,"caption":"FlipBuilder Blog"},"image":{"@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/f13e62df766ad996637c5909c0add5a7","name":"Kikko","image":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/blog.flipbuilder.com\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0bbf708ffe31c332726cce52b44c60da?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0bbf708ffe31c332726cce52b44c60da?s=96&d=mm&r=g","caption":"Kikko"},"url":"https:\/\/blog.flipbuilder.com\/cs\/author\/kikko\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/posts\/9984"}],"collection":[{"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/comments?post=9984"}],"version-history":[{"count":0,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/posts\/9984\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/media\/9930"}],"wp:attachment":[{"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/media?parent=9984"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/categories?post=9984"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.flipbuilder.com\/cs\/wp-json\/wp\/v2\/tags?post=9984"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}