{"id":835,"date":"2024-04-26T07:04:00","date_gmt":"2024-04-26T07:04:00","guid":{"rendered":"https:\/\/blog.flipbuilder.com\/?p=835"},"modified":"2024-05-11T02:33:59","modified_gmt":"2024-05-11T02:33:59","slug":"how-to-make-a-travel-brochure-from-blank","status":"publish","type":"post","link":"https:\/\/blog.flipbuilder.com\/cs\/how-to-make-a-travel-brochure-from-blank\/835\/","title":{"rendered":"Jak vyrobit cestovn\u00ed bro\u017euru z pr\u00e1zdn\u00e9ho"},"content":{"rendered":"<p>Mysl\u00ed\u0161 jako z krabice? Co takhle vytvo\u0159it l\u00e1kavou <a href=\"https:\/\/blog.flipbuilder.com\/cs\/how-to-make-a-travel-brochure-from-blank\/835\/\" target=\"_blank\" rel=\"noopener\">cestovn\u00ed bro\u017eura<\/a> pro svobodomysln\u00e9 tul\u00e1ky m\u00edsto toho, abyste riskovali a zpackali va\u0161e st\u00e1vaj\u00edc\u00ed webov\u00e9 str\u00e1nky, jen abyste zahrnuli v\u00edce informac\u00ed prost\u0159ednictv\u00edm zahrnut\u00ed mnoha str\u00e1nek. V p\u0159\u00edpad\u011b, \u017ee si nejste v\u011bdomi, dob\u0159e navr\u017een\u00e1 bro\u017eura m\u00e1 jist\u011b velk\u00fd potenci\u00e1l upoutat pozornost \u010dten\u00e1\u0159\u016f a povzbudit je k fantaz\u00edrov\u00e1n\u00ed o exotick\u00fdch m\u00edstech v dan\u00e9m t\u00e9matu.<\/p>\n\n\n<style>.embed-container { position: relative; padding-bottom: 56.25%; height: 0; overflow: hidden; max-width: 100%; } .embed-container iframe, .embed-container object, .embed-container embed { position: absolute; top: 0; left: 0; width: 100%; height: 100%; }<\/style><div class='embed-container'><iframe src='https:\/\/static.flipbuilder.com\/demo\/yellowstone-national-park\/mobile\/index.html' frameborder='0' allowfullscreen><\/iframe><\/div>\n\n\n\n<br>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\" style=\"margin-top:35px;margin-bottom:35px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=win&amp;product=pro&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\" style=\"background:linear-gradient(90deg,rgb(76,196,82) 0%,rgb(53,187,153) 100%)\"><strong>St\u00e1hnout pro<\/strong> <strong>Windows<\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--c65d4663930f6b941455f951dbe9e0bd\"><a class=\"wp-block-button__link has-white-color has-black-background-color has-text-color has-background wp-element-button\" href=\"https:\/\/download.flipbuilder.com\/index.php?platform=mac&amp;product=pro&amp;utm_source=blog&amp;utm_medium=post&amp;utm_campaign=cta\"><strong>St\u00e1hnout pro Mac<\/strong><\/a><\/div>\n<\/div>\n\n\n<h2>Pr\u016fvodce vytvo\u0159en\u00edm cestovn\u00ed bro\u017eury<\/h2>\n<p>Zde je n\u00e1vod, jak m\u016f\u017eete za\u010d\u00edt a motivovat \u010dten\u00e1\u0159e, aby si u va\u0161\u00ed spole\u010dnosti zarezervovali cestovn\u00ed bal\u00ed\u010dek.<\/p>\n<h3>\u010c\u00e1st I: Shrom\u00e1\u017ed\u011bte ka\u017ed\u00fd detail do sv\u00e9 cestovn\u00ed bro\u017eury<\/h3>\n<p>Ne\u017e za\u010dnete, ud\u011blejte si chv\u00edli pauzu od sv\u00e9ho nabit\u00e9ho programu a poznamenejte si n\u011bkolik v\u011bc\u00ed:<\/p>\n<ul>\n<li style=\"padding-left: 16px;\">M\u00edsto dle va\u0161eho v\u00fdb\u011bru<\/li>\n<li style=\"padding-left: 16px;\">Investujte n\u011bjak\u00fd \u010das do v\u00fdzkumu a v\u00fdvoje, abyste poznali hlavn\u00ed p\u0159ednosti tohoto m\u00edsta<\/li>\n<li style=\"padding-left: 16px;\">Vyu\u017eijte slu\u017ebu Mapy Google a vyhledejte vybaven\u00ed v okol\u00ed<\/li>\n<li style=\"padding-left: 16px;\">Hledejte recenze bu\u010f dotazov\u00e1n\u00edm lid\u00ed, kte\u0159\u00ed \u017eij\u00ed pobl\u00ed\u017e, nebo proch\u00e1zen\u00edm internetov\u00fdch str\u00e1nek a hledejte tot\u00e9\u017e<\/li>\n<li style=\"padding-left: 16px;\">Rozhodn\u011bte se o sv\u00e9 c\u00edlov\u00e9 skupin\u011b v\u00fdb\u011brem demografick\u00e9 skupiny. Pro p\u0159\u00edpad, \u017ee hled\u00e1te n\u00e1pady, sta\u0159\u00ed lid\u00e9 maj\u00ed r\u00e1di pr\u00e1zdninov\u00e1 m\u00edsta s restauracemi a koupelnami, zat\u00edmco mlad\u00ed tou\u017e\u00ed po nebytov\u00fdch m\u00edstech. Pro d\u011bti naopak pln\u011b vybaven\u00e9 hotely s vybaven\u00edm, jako je Wi-Fi a kabel, d\u011blaj\u00ed z\u00e1zraky!<\/li>\n<li style=\"padding-left: 16px;\">Stanovte si standardn\u00ed cenu za sv\u016fj cestovn\u00ed bal\u00ed\u010dek t\u00edm, \u017ee zv\u00e1\u017e\u00edte ka\u017ed\u00e9 z vybaven\u00ed a funkc\u00ed spolu s jejich cenou.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-7821\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure-e1715146623648.jpg\" alt=\"vytvo\u0159it cestovn\u00ed bro\u017euru\" width=\"750\" height=\"442\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure-e1715146623648.jpg 839w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure-e1715146623648-300x177.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure-e1715146623648-768x453.jpg 768w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/create-a-travel-brochure-e1715146623648-18x12.jpg 18w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/p>\n<h3>\u010c\u00e1st II: Zapi\u0161te si obsah va\u0161\u00ed cestovn\u00ed bro\u017eury<\/h3>\n<p>P\u0159esv\u011bd\u010div\u00fd obsah s podmaniv\u00fdm n\u00e1zvem p\u016fsob\u00ed jako dokonal\u00e1 hlava, tak\u017ee se \u0159i\u010fte body, abyste z\u00edskali p\u0159edb\u011b\u017en\u00fd obrys.<\/p>\n<p style=\"padding-left: 16px;\"><strong>1.<\/strong> Za\u010dn\u011bte argumentem, pro\u010d se do pr\u00e1zdninov\u00e9ho m\u00edsta vyplat\u00ed investovat, a zkontrolujte, zda nedo\u0161lo k \u00faprav\u00e1m<\/p>\n<p style=\"padding-left: 16px;\"><strong>2.<\/strong> Pohrajte si s r\u016fzn\u00fdmi velikostmi a styly p\u00edsma, abyste vytvo\u0159ili dokonal\u00e9 p\u00edsmo, kter\u00e9 je \u010diteln\u00e9 z d\u00e1lky<\/p>\n<p style=\"padding-left: 16px;\"><strong>3.<\/strong> Zajist\u011bte konzistenci stylu p\u00edsma v cel\u00e9m textu, ale odd\u011blte nadpisy od podnadpis\u016f \u00fapravou velikosti p\u00edsma. Motivem je udr\u017een\u00ed p\u011bkn\u00e9ho plynut\u00ed, kter\u00e9 by \u010dten\u00e1\u0159e nijak nebrzdilo.<\/p>\n<p style=\"padding-left: 16px;\"><strong>4.<\/strong> Zahr\u0148te do n\u00e1zvu fantazijn\u00ed p\u0159\u00eddavn\u00e1 jm\u00e9na jako \u201edechberouc\u00ed\u201c, \u201epulzuj\u00edc\u00ed\u201c atd., abyste upoutali pozornost a za\u010dlenili m\u00edsto hned za p\u0159\u00eddavn\u00e9 jm\u00e9no.<\/p>\n<p style=\"padding-left: 16px;\"><strong>5.<\/strong> Krom\u011b uveden\u00ed tu\u010dn\u011b a podtr\u017een\u00ed je t\u0159eba nadpis zakon\u010dit vyk\u0159i\u010dn\u00edkem, aby se prod\u00e1val.<\/p>\n<p style=\"padding-left: 16px;\"><strong>6.<\/strong> Dejte d\u016fraz na \u00favodn\u00ed \u0159\u00e1dek a zahr\u0148te do n\u011bj seznam hork\u00fdch m\u00edst.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-848 size-full\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-brochure-opening-line.jpg\" alt=\"\" width=\"750\" height=\"582\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-brochure-opening-line.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-brochure-opening-line-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-brochure-opening-line-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p style=\"padding-left: 16px;\"><strong>7.<\/strong> Proto\u017ee bro\u017eura nen\u00ed zalo\u017eena v\u00fdhradn\u011b na textu, ale obsahuje tak\u00e9 vizu\u00e1ln\u00ed prvky, rozd\u011blte obsah do 6\u20138 sekc\u00ed a intimn\u00ed z\u00e1kazn\u00edky do 3\u20134 \u0159\u00e1dk\u016f o \u010dty\u0159ech r\u016fzn\u00fdch aspektech \u2013 scen\u00e9rie, restaurace, obchody a hotely.<\/p>\n<p style=\"padding-left: 16px;\"><strong>8.<\/strong> Zd\u016frazn\u011bte speciality, jako je bezbari\u00e9rovost, sn\u00eddan\u011b zdarma a dal\u0161\u00ed charakteristick\u00e9 aspekty.<\/p>\n<p style=\"padding-left: 16px;\"><strong>9.<\/strong> Upravujte reference klient\u016f tak, \u017ee je uchov\u00e1te v uvozovk\u00e1ch, odsad\u00edte je a sd\u00edl\u00edte ty nejcitliv\u011bj\u0161\u00ed, ale cenn\u00e9 informace. &nbsp;<\/p>\n<p style=\"padding-left: 16px;\"><strong>10.<\/strong> Zahr\u0148te v\u0161eobj\u00edmaj\u00edc\u00ed cenovou sekci, jak je uvedeno n\u00ed\u017ee.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-844\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-pricing-section.jpg\" alt=\"\" width=\"720\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-pricing-section.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-pricing-section-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-pricing-section-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>Pou\u017e\u00edvejte zjednodu\u0161en\u00e9 texty jako nap\u0159 <strong>\u201eobrovsk\u00e9 slevy pro kupuj\u00edc\u00ed objedn\u00e1vaj\u00edc\u00ed p\u0159es telefon\u201c <\/strong>a dokon\u010dete to ve 3-4 v\u011bt\u00e1ch. Heslem je osv\u011btlit akce a slevy. Ujist\u011bte se, \u017ee tot\u00e9\u017e vlo\u017e\u00edte do bro\u017eury.<\/p>\n<p><strong>11.<\/strong> Nal\u00e1kejte \u010dten\u00e1\u0159e, aby nav\u0161t\u00edvili v\u00e1\u0161 web nebo v\u00e1s kontaktovali prost\u0159ednictv\u00edm hovor\u016f\/e-mail\u016f. Je lep\u0161\u00ed uv\u00e9st adresy na zadn\u00ed stran\u011b bro\u017eury nebo hned za \u010d\u00e1st\u00ed s cenami.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-845\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/add-travel-address.jpg\" alt=\"\" width=\"720\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/add-travel-address.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/add-travel-address-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/add-travel-address-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<h3>\u010c\u00e1st III: Oboha\u0165te svou cestovn\u00ed bro\u017euru tak, abyste \u010dten\u00e1\u0159e nadchli<\/h3>\n<p>Proto\u017ee a <a href=\"http:\/\/www.flipbuilder.com\/brochure.html\" target=\"_blank\" rel=\"noopener\">marketingov\u00e1 bro\u017eura<\/a> je dokonal\u00e1 rovnov\u00e1ha obr\u00e1zk\u016f a z\u00e1pis\u016f, je \u010das, abyste zapracovali na vizu\u00e1lu hned po zaps\u00e1n\u00ed sv\u00e9ho sch\u00e9matu. Zde je n\u00e1vod, jak m\u016f\u017eete postupovat:<\/p>\n<p style=\"padding-left: 16px;\"><strong>1.<\/strong> Z\u00fa\u017een\u00ed na zaj\u00edmav\u00e9 vizu\u00e1ln\u00ed prvky, bohat\u00e9 na barvy a vysok\u00e9 rozli\u0161en\u00ed.<\/p>\n<p style=\"padding-left: 16px;\"><strong>2.<\/strong> P\u0159esko\u010dte fotografie, kter\u00e9 vypadaj\u00ed pon\u011bkud fale\u0161n\u011b, a nahra\u010fte je realistick\u00fdmi, kter\u00e9 p\u0159edstavuj\u00ed z\u00e1blesky \u0161\u0165astn\u00fdch okam\u017eik\u016f.<\/p>\n<p style=\"padding-left: 16px;\"><strong>3.<\/strong> Barevn\u00e9 sch\u00e9ma vyb\u00edrejte moud\u0159e, dr\u017ete se sv\u011btl\u00fdch pro d\u011btsk\u00e9 destinace a pastelov\u00fdch t\u00f3n\u016f, abyste historick\u00fdm m\u00edst\u016fm poskytli uvoln\u011bn\u00fd pocit a staro\u017eitn\u00fd n\u00e1dech, jako je n\u00e1sleduj\u00edc\u00ed obr\u00e1zek ilustrovan\u00fd n\u00ed\u017ee.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-843\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-map.jpg\" alt=\"\" width=\"720\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-map.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-map-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/travel-map-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p style=\"padding-left: 16px;\"><strong>4.<\/strong> Investujte trochu v\u00edce \u010dasu do n\u00e1vrhu tak, \u017ee \u0161ablonu ohrani\u010d\u00edte tenkou linkou v odst\u00ednu m\u00edrn\u011b jasn\u011bj\u0161\u00edm\/bled\u0161\u00edm ne\u017e je z\u00e1kladn\u00ed t\u00f3n.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-847\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/insert-borderline.jpg\" alt=\"\" width=\"720\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/insert-borderline.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/insert-borderline-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/insert-borderline-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p style=\"padding-left: 16px;\"><strong>5.<\/strong> Pou\u017eijte 3-4 hv\u011bzdi\u010dky\/odr\u00e1\u017eky k definov\u00e1n\u00ed kl\u00ed\u010dov\u00fdch aspekt\u016f, ale kontrolovan\u00fdm zp\u016fsobem, jak je zn\u00e1zorn\u011bno na obr\u00e1zku n\u00ed\u017ee.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-846\" src=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/aspects-of-travel-destination.jpg\" alt=\"\" width=\"750\" height=\"582\" srcset=\"https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/aspects-of-travel-destination.jpg 750w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/aspects-of-travel-destination-300x233.jpg 300w, https:\/\/blog.flipbuilder.com\/wp-content\/uploads\/2019\/01\/aspects-of-travel-destination-1x1.jpg 1w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/p>\n<p style=\"padding-left: 16px;\"><strong>6.<\/strong> Zajist\u011bte dokonalou harmonii mezi vizu\u00e1ly a kl\u00ed\u010dov\u00fdmi body uveden\u00fdmi v bro\u017eu\u0159e<\/p>\n<p style=\"padding-left: 16px;\"><strong>7.<\/strong> Nakonec se obra\u0165te na profesion\u00e1ln\u00ed tiska\u0159skou spole\u010dnost, kter\u00e1 v\u00e1m vytiskne ti\u0161t\u011bnou verzi bro\u017eury na vysoce kvalitn\u00ed, tlust\u011b nat\u00edran\u00fd pap\u00edr.<\/p>\n<p style=\"padding-left: 16px;\"><strong>8.<\/strong> Zkontrolujte obsah a zkontrolujte n\u00e1vrh\/rozvr\u017een\u00ed, abyste to potvrdili.<\/p>\n<h2>Z\u00e1v\u011br<\/h2>\n<p>Uveden\u00fd postup krok za krokem se m\u016f\u017ee zd\u00e1t komplikovan\u00fd, ale v\u00fdsledek je p\u0159\u00edzniv\u00fd. Postupujte podle nich a za\u010dn\u011bte od pr\u00e1zdn\u00e9 str\u00e1nky nebo hotov\u00e9 str\u00e1nky <a href=\"https:\/\/blog.flipbuilder.com\/cs\/top-8-free-digital-travel-brochure-templates\/7653\/\" target=\"_blank\" rel=\"noopener\">\u0161ablona cestovn\u00ed bro\u017eury<\/a>. Po vytvo\u0159en\u00ed upgradujte svou bro\u017euru o vy\u0161\u0161\u00ed \u00farove\u0148 <a href=\"https:\/\/blog.flipbuilder.com\/cs\/top-9-free-travel-brochure-makers\/7687\/\" target=\"_blank\" rel=\"noopener\">tv\u016frce cestovn\u00edch bro\u017eur<\/a> &#8211; <a href=\"https:\/\/www.flipbuilder.com\/\" target=\"_blank\" rel=\"noopener\">Flip PDF Plus Pro<\/a>. Ten slibuje bro\u017euru bohatou na m\u00e9dia, kter\u00e1 m\u00e1 vysok\u00e9 estetick\u00e9 hodnocen\u00ed, aby u\u017eivatel\u016fm poskytla citliv\u00fd z\u00e1\u017eitek prost\u0159ednictv\u00edm digit\u00e1ln\u00ed cestovn\u00ed bro\u017eury ve stylu listov\u00e1n\u00ed str\u00e1nek. \u00dachvatn\u00fd pohled na turistick\u00e9 destinace prezentovan\u00e9 v digit\u00e1ln\u00edch cestovatelsk\u00fdch bro\u017eur\u00e1ch p\u0159il\u00e1k\u00e1 v\u00edce cestovatel\u016f. 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